Description:
ABOUT THE FIRM
Prophet is a digitally powered, creatively inspired consultancy that helps our clients unlock uncommon growth in the face of disruption. We help our clients have the conviction to envision, fund and execute the coolest growth work on the planet. Prophet’s combination of deep customer insights and pragmatic business acumen enables us to arrive at unique solutions. That insight, coupled with bold, digitally-powered strategic execution gets our clients to the right ideas that are better expressed, better designed, better deployed and better experienced. Prophet has worked with some of the world’s most successful companies such as. Electrolux, Samsung, Marriott, Cathay Pacific, UBS, Deutsche Bank and T-Mobile. With over 400 experts in marketing, digital, innovation and design, Prophet helps companies bridge the gap between strategy and execution to drive real market impact.
The firm is widely recognized for making numerous contributions to the science and knowledge of branding and marketing strategy, as captured in books by David Aaker, Scott Davis, and Michael Dunn, including Brand Relevance, The Shift, Spanning Silos, Building Strong Brands, Brand Portfolio Strategy, Building the Brand-Driven Business, and Brand Asset Management. Our Partners are sought after thought leaders and experts, with their viewpoints regularly appearing in such media as CNBC, CNET, Forbes, HBR, Marketing, Marketing Week, among others. We currently maintain offices in Atlanta, Austin, Berlin, Chicago, Hong Kong, London, New York, Richmond, San Francisco, Shanghai, Singapore and Zurich.
Prophet is an equal opportunity employer and strives to build a firm of many voices. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. All employment, promotion, and evaluation decisions are based on qualifications, merit and business need.
ABOUT THE ROLE
Senior Associates dive into every detail of the business, work with everyone in the firm, and are encouraged to cultivate their own analytical and creative approaches. On any given project, you’ll interact with Partners, Engagement Managers, Associates, and specialists, working to gain an understanding of our clients, their customers, and what makes them tick. Senior Associates typically manage the day-to-day activities of Associate consultants; and, based on exceptional performance, will be offered opportunities to lead client engagements.
YOUR DAY TO DAY
While every day will be different, you can expect to…
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…collaborate with multidisciplinary teams to lead hypothesis development, conduct and manage research & analysis, and formulate insightful and actionable recommendations for our clients.
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…gain deep understanding of our clients’ customers through cutting edge qualitative & quantitative research methods.
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…research and identify relevant digital trends that can inform and impact disruptive transformations within a company or industry.
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…develop & create client experiences, such as physical or digital Safaris, Hackathons, and workshops in order to achieve impact and demonstrate Prophet’s signature and collaborative way of working.
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…create personas and map user journeys to help uncover behaviors and opportunities across all elements of the customer experience, e.g.: web, social, mobile, in person/in store.
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…lead problem solving sessions with a broad team of consultants and specialists, using both analytical and creative techniques to reach compelling results and create solutions.
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…present findings to clients, share your points of view, and lead team discussions.
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…manage, coach, and teach more junior consultants on topics such as marketing strategy, growth strategy, research and analytical techniques.
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…contribute to, and participate in, internal initiatives within the firm including IP development, marketing, training, and ongoing educational sessions.
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…contribute to the growth and success of non-profit clients through our Prophet 4 Non-Profit program, leading group discussions and in-field volunteer experiences.
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…support new business initiatives by designing recommended approaches and developing POVs supporting Prophet’s value proposition.
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…help drive Prophet culture at the local office level through events such as: class gatherings, office wide social outings, and holiday celebrations.
Requirements:
WHAT YOU NEED TO BRING
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a great education: MBA from a top business school is preferred; a BA or BS degree with demonstrated academic performance
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relevant experience: 5 or more years of work experience, ideally with a leading business, brand, or digital strategy firm
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confusion tolerance: comfort with ambiguity and the ability to adapt, flex, and change directions given client, project, and team circumstances, understanding the ever-changing business world
WHAT WE LOOK FOR
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well-developed research and analytical capabilities, problem solving skills, and creative thinking
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superior communication skills, both verbal and written
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knowledge of, and passion for, brand, digital, and marketing strategy; and, how they impact business outcomes
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experience developing a strategy as well as executing the tactical implications of that strategy
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understanding of agile or other test-and-learn or design-thinking methodologies to co-create with audiences and quickly develop testable materials
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knowledge of, or experience with, digital analytics tools – both native and 3rd party: Google, Adobe, Social (Brandwatch, Sprinklr, Facebook, etc.)
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a curious mind with an unrelenting commitment to get to the answer, to test new approaches, learn new skills, and push others’ assumptions
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the ability to work independently in a fast paced and dynamic environment with limited supervision
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a team player who is adept at enhancing team success through active participation in internal and external client project teams