The Admissions Counselor, Recruitment Specialist is responsible for attracting and engaging with prospective students, ensuring they understand the opportunities and programs available at MBKU. The ideal candidate will have a strong background in student recruitment, excellent communication skills, and a passion for higher education. The Admissions Counselor, Recruitment Specialist will partake in recruitment and admissions activities for the University, cultivate and manage inquiries, guide prospective students through the admissions process, conduct student appointments, participate in on-campus University recruitment events, travel to and attend recruitment fairs, connect with and present to pre-health clubs, and work to meet the University’s recruitment goals.
Assist with Major Events produced by the Director of Recruitment and Engagement, including planning and executing all major on campus events, such as Open House, Workshop, See Yourself at SCCO, Discover MBKU: High School Day event, etc. Be on campus to host the virtual component of the major events that run concurrently with the event on the main campus
Produce Minor Events with the support of the Director of Recruitment and Engagement: Plan and execute on campus events such as club-visits, group shadowing opportunities, Super Sim Day, and Program-Specific events
Host and help produce regular tour events on campus 1-2 times per month
Attend and present during MBKU webinars, and other virtual events
Create or update PPT presentations, recruitment materials, promotional messaging, and communication campaigns as needed
Build a strong knowledge of MBKU, including but not limited to; its programs, policies, and relevant information related to the healthcare industries our programs represen
Host engaging presentations and information sessions for prospective students and their guests both in person or virtually
Strategize with the Admissions and Enrollment team as it relates to recruitment, event planning, communications, etc
Develop and implement comprehensive recruitment strategies based on historical data and industry trends
Establish and maintain relationships with community partners, including but not limited to; school counselors and advisors, community colleges, pre-health clubs, and feeder colleges and universities to develop and meet the recruitment goals of MBKU
Manage prospective student pipelines and initiate meaningful communication (telephone, text, social media, email, etc.) with prospective students during all stages of the recruitment process
Manage the Recruitment Spreadsheet, including updating events, planning and executing travel to recruitment fairs/events/school visits, corresponding with event coordinator to secure the visit, etc. Identify what events to attend, what opportunities for recruiting to seek, etc
Manage all recruitment materials, including creating bundles for admissions officers, faculty or students who are participating in events. Follow up after events to gather surplus materials and reset. Assist with reordering inventory as needed
Attend external recruitment events including fairs, conferences, and other tabling events
Assist with application review, interview days, advising sessions, etc. as needed.
To perform this job successfully, an individual must be able to perform each duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Excellent written and verbal communication, organizational and interpersonal skills
Excellent customer service and communication skills
Demonstrated speaking ability in both individual and large group settings, analytical thinking, and creative problem solving
Familiarity with admissions (e.g., CAS, CRM, etc.) and educational (e.g., SIS, ERP, etc.) software would be an advantage. Experience with Element451 is a plus
Must be proficient with Zoom, WordPress, Google Docs, and various Social Media platforms
Flexibility with working a few times a month on Saturdays or evenings to execute events for prospective students
Demonstrated ability to work independently while communicating effectively with the team regarding tasks in process.
Bachelor's degre
1-2 years of experience in admissions, enrollment management/student recruitmen
Experience working with and serving student populations
Located on a beautiful, seven-acre campus in Fullerton, California, MBKU is an independent, private, non-profit, accredited educational institution. MBKU is home to the Southern California College of Optometry, the School of PA Studies, College of Pharmacy and the Doctor of Medical Science Program (DMSc) . MBKU owns and operates three health care centers at their clinical teaching facility, Ketchum Health, providing a vision center and PA medical clinic practice in Orange County and second vision center in Los Angeles.
A TRADITION OF EXCELLENCE SINCE 1904
In 1904, Marshall B. Ketchum, MD, opened the Los Angeles School of Ophthalmology and Optometry in Los Angeles. Dr. Ketchum was a visionary entrepreneur and prominent leader in the optometric profession. He made very significant and long-standing contributions in his field of care, in California and throughout the nation.
In the early ‘70s the College moved to its current home in Fullerton, CA and was renamed Southern California College of Optometry. But even the pioneering Dr. Ketchum could not have envisioned his school would grow to become Marshall B. Ketchum University, an independent, private, non-profit, accredited educational institution encompassing multiple disciplines.
BE AT THE FOREFRONT OF HEALTH CARE EDUCATION
Marshall B. Ketchum University offers career opportunities that will put you at the forefront of health care education. You will be provided with learning and advancement opportunities, as well as a culture that recognizes the importance of fun, employee appreciation and a work-life balance.
Our mission is to educate caring, inspired health care professionals who are prepared to deliver collaborative, patient-centric health care in an interprofessional environment. By joining our family, you can help us reimagine the future and inspire future health care leaders.
INTERPROFESSIONAL HEALTH CARE LEADERS
At Marshall B. Ketchum University, we have led the way in interprofessional healthcare, building on a century of experience as an optometry school. In 2012, the first Physician Assistant program in Orange County was added, followed by the College of Pharmacy program in 2014. Most recently in 2024, we expanded our offerings with the addition of the fully-online Doctor of Medical Science(DMSc) program. Side-by-side in group discussions, community service, and clinical experience, our OD, PA, PharmD and DMSc students learn what it means to deliver patient-centered health care as a collaborative team of professionals.
MBKU provides an excellent benefits package including medical, dental, and life insurance, free vision exams, short and long term disability, generous paid time off plans, a university-sponsored retirement plan. See our website under Employment for more details regarding benefits of working for MBKU (www.ketchum.edu).
MBKU is an equal opportunity employer; requirements are subject to possible modification to reasonably accommodate individuals with disabilities.
NON-DISCRIMINATION STATEMENT
MBKU is committed to providing an environment in which all individuals are treated with respect and professionalism. In accordance with applicable federal and state laws, it is University policy to prevent the unlawful discrimination against students, applicants for admission, employees, applicants for employment and patients requesting treatment on the basis of race, color, national origin, sex, disability, age or any other characteristic protected by applicable law. The University also prohibits sexual harassment and harassment on any of the above bases (please refer to the Title IX page for more information).
