Position Summary
Our recruiters represent Eastern New Mexico University (ENMU) at a wide range of recruitment and marketing events, including college fairs, transfer schools, community events, expos, festivals, special projects, and official university functions—both on and off campus. The primary purpose of this position is to recruit prospective students, counsel them and their families on transfer educational opportunities at ENMU, and support them throughout the admissions and transition process.
This role involves individual and group information sessions, territory management, assisting with general recruitment and admissions office duties, and collaborative efforts to develop marketing strategies and enrollment plans. The position will work closely with other departments to facilitate the successful transition of new students to the University.
The position requires regular travel (individual and group) throughout the recruitment cycle, with the heaviest periods occurring in September through November and then again in February through May (approximately 5-8 weeks each), of targeted travel.
Summer activities include providing initial advising support, assisting with the major declaration process, and facilitating connections with faculty as needed.
Duties and Responsibilities:
Recruitment, Outreach and Support
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Serve as the primary recruiter for a territory for transfer target markets
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Maintain knowledge of all ENMU undergraduate programs and the programs of competing institutions.
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Works collaboratively with the recruitment team for the development of structures and processes necessary to collect and analyze marketing and enrollment data to support decision-making and guide strategy development.
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Conduct targeted outreach using Enrollment Services CRM, third-party data sources, and analytics tools to implement and execute strategic territory management plans.
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Accountable for filling, developing, and effectively executing a forward-looking calendar of travel activities on a continuous, rolling basis (at least 1-2 months ahead).
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Represent ENMU at events—both in and out of state (nights and weekends)
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Prepare and present recruiting presentations, individual and group info sessions, and campus tours.
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Contact and correspond with prospective students and transfer advisors to promote ENMU and follow up on applications.
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Provide transfer credit evaluations using DegreeWorks and assist with declaration of major.
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Assist transfer students in obtaining an unofficial estimate of the courses that may transfer to ENMU
Strategic Planning and Communication
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Assist with the development and implementation, in conjunction with others at the university, integrated marketing plans and strategies to attract and enroll students at the university. Specifically, special off-campus events as they relate to recruiting, i.e., transfer socials and any other projects specified by the vice president of Student Affairs.
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Utilizing the functionality of the Enrollment Services CRM and in collaboration with others, analyze and coordinate communication plan activities; establish priorities and assist in the development of certain written communications;
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Assist with updates and maintenance of the Enrollment Services website, particularly content related to transfer students.
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Demonstrate a commitment to student success
Office and Administrative Support
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Participate in department-wide cross-training and support general admissions office functions.
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Input, retrieve, and ensure accuracy of data related to online inquiries and prospect cards in the Enrollment Services CRM.
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Maintain up-to-date contact transfer advisor records and utilize Enrollment Services CRM to proactively manage all efforts and optimize activities.
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Respond to faculty requests for recruitment-related information.
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Serve on project teams that enhance internal processes and student recruitment initiatives.
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Regular and predictable attendance required
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Performs other job-related duties and projects assigned in support of the University's mission, core values, and goals.
Minimum Job Requirements:
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A Bachelor’s degree
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Minimum of 1 year of demonstrated leadership or professional experience
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Excellent written and oral communication, presentation, and customer service skills
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Self-starter with the ability to work independently and as a team player in a team-oriented environment
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Ability to work a flexible schedule/irregular hours, including nights, weekends, holidays, and to travel extensively throughout the state of New Mexico as well as out of state
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Ability to safely operate a motor vehicle in various weather and road conditions
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Valid New Mexico Driver’s License or ability to obtain within 30 days of employment
Knowledge, Skills, and Abilities:
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Familiarity with or willingness to learn enrollment management practices, CRM systems, and integrated marketing strategies
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Ability to think strategically, analytically, critically, and respond tactically to enrollment opportunities and challenges
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Capable of developing and implementing integrative marketing and recruitment plans to reach enrollment goals
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Comfort with integrated technology systems and digital communication tools
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Independent learning skills and a strong motivation to succeed in helping ENMU achieve its goals and mission
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Ability to work independently, exercise creativity, manage multiple projects and deadlines with attention to detail, and maintain a positive attitude
Physical Demand and Working Conditions:
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Work is performed inside a non-smoking facility with regular work hours, but may require traveling independently with overnight lodging, working evening and weekend hours to meet operational needs.
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Work is medium in nature that at times requires exerting up to 60 pounds of force occasionally and/or negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects.
Essential Functions: [As defined under the Americans with Disabilities Act, these include the aforementioned duties and responsibilities, job knowledge, skills, and abilities, physical demands and working conditions. This is not necessarily an all-inclusive listing.]
Application Review Date:
Condition of Employment: Must pass a pre-employment background check.
Electronic Application Instructions: Electronic applications should be submitted through the "Apply" link at the top of this page. Please attach the following required documents to your electronic application:
Required Documents:
Please ensure that you attach all required documents, even if you have applied for other positions at ENMU, as the committee does not have access to those records.
Letter of interest
Resume
Contact information for three references (blind or off-list reference checks may be conducted on finalists)
Transcripts (unofficial for application purposes)
Equal Employment Opportunity /Title IX/IPRA. Eastern New Mexico University does not discriminate on the basis of race, color, national origin, religion, sex (including pregnancy, gender identity, and sexual orientation), age, disability, genetic information, veteran status, or any other characteristic protected under federal, state, or local laws. If a reasonable accommodation is needed to participate in the job application or interview process, or to perform essential job functions, please contact the Office of Human Resources at (575) 562-2115. New Mexico is an open records state; therefore, ENMU complies with the Inspection of Public Records Act, NMSA 1978, Chapter 14, Article 2, from the Office of the New Mexico Attorney General. Any concerns regarding sex discrimination should be addressed to the Title IX Coordinator at either [email protected], (575) 562-2235, or Curry Hall Office 127, 1500 S Avenue K, Portales, NM 88130. Requests for inspection of public records should be sent to [email protected] . For any other inquiries, please contact Human Resources at (575) 562-2115 or e-mail [email protected] .
