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Direct Response Copywriter

PESI -
Eau Claire, WI

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Job Details

Part-time | Full-time

Benefits

Paid holidays
Disability insurance
Health insurance
Dental insurance
401(k)
Tuition reimbursement
Paid time off
Employee assistance program
Vision insurance
401(k) matching
Life insurance

Qualifications

Direct marketing
Ad writing
Copywriting experience

Full Job Description

Join our team!

Are you looking for an opportunity to join one of the top employers in the Chippewa Valley?

We are always looking for motivated and talented individuals to become a part of our dynamic team! With a variety of roles available across multiple departments, we offer opportunities for growth, collaboration, and professional development.

As a valued team member, you’ll be joining a company that is committed to fostering a positive, inclusive work environment, while also providing you with the support and resources to succeed. Whether you’re just starting your career or looking for the next step in your professional journey, we would love to hear from you.

At PESI, we connect with millions of professionals every day, providing advanced training that empowers them to bring hope and healing to those they serve. Our work is driven by a greater purpose—to enhance lives by sharing knowledge that makes a meaningful difference. Our mission is to bridge the gap between knowledge and need by equipping mental health and healthcare professionals around the world with innovative, cutting-edge education that improves client outcomes.

Our success starts with our people. We listen, we learn, and we strive to exceed the expectations of our customers, colleagues, and partners.

We value directness and trust: we operate with honesty, integrity, and transparency in all of our relationships—both within our organization and beyond.

We foster an entrepreneurial spirit: our team members take ownership of their roles, thinking and acting as if they’re running their own business.

We prioritize innovation and creativity: continuous learning and a willingness to grow through experimentation are what drive us forward in our mission to connect knowledge with those who need it most.

If you're passionate about making a meaningful impact and want to be part of a purpose-driven, innovative team—we'd love to have you join us.

Please email your resume to [email protected].

Direct Response Copywriter

We’re currently seeking a full-time, direct response marketer who thrives on writing high-converting, long-form sales page copy. You should know… This is a 40-hour-a-week (in-person or remote) role for a serious, committed writer — not a side hustle or part-time gig. If you live and breathe persuasive copy and love using words to make a meaningful impact, we want to meet you.

What you will be doing…

Get ready to step into the inner circle of global leaders in mental health education. As a direct response marketer with PESI, you’ll be joining our mastermind training developers to bring the world’s most advanced mental health clinical training programs to market.

As a skilled pitch master, you’ll work side-by-side with the program development team to create exceptional written offers that awaken clinician interest, powerfully position our world-class trainings, and develop a strong emotional tie that produces immediate sales and leads.

If your heroes include iconic pitchmen such as Jeff Walker, Anthony Sullivan, Marie Forleo, Billy Mays, Richard Simmons, Ron Popeil, and Amy Porterfield, we should talk.

Your copy will take center stage:

Your copy will power campaigns across 12 specialized brands — putting your work directly in front of millions of mental health, rehab, and healthcare professionals every single week.
Get seen in over 1.1 million inboxes through our engaged email lists — with over a million (and growing) highly targeted professionals in mental health, healthcare, and rehab.
Your work will help fuel 3000+ campaigns and 1.1 billion emails annually

What You Will Be Doing: (responsibilities)

Write and develop compelling offersthat build trust and drive readers to make an immediate purchase
Learn our unique copywriting recipe that has been proven to grow revenue
Leverage our years of direct response marketing and utilize past data trends and metrics to help predict offer and copy success
Use your own creative abilities and data skills to enhance and refine our proven marketing methodology
Measure and analyze marketing campaign performance to make data-driven decisions that allow you to rapidly adjust your copy to meet the needs, demands, and tastes of our audience
Confidently persuade and sell your ideas when collaborating with both internal and external parties including: subject matter experts, business partners, marketing teams, media vendors nationwide, and others.

What You Bring to the Team: (skills and requirements)

College Degree in Marketing or related field and/or relevant sales/marketing experience
2+ years’ experience in direct response marketing/copywriting
A proven track record of producing direct response marketing assets in various forms with sales-increasing performance
Portfolio with samples
The ability to craft an offer and pitch on the fly
Coachable, motivated and entrepreneurial-minded individual
Ability to work independently and remotely, as well as in a team environment

Candidates must be able to provide proof of eligibility to work in the United States following an offer of employment.

Please email your resume to [email protected].

Equal Employment Opportunity
PESI is committed to creating a diverse environment and is proud to be an equal opportunity employer. All employment decisions are based on business needs without regard to race, color, ethnicity, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status or any other applicable legally protected status. All qualified candidates are encouraged to apply.

Featured Pay & Benefits

Discover the comprehensive pay and benefits programs offered to PESI team members. These programs are designed to support your well-being and ensure you have the resources you need to thrive both professionally and personally.

Remote, hybrid and In-office

Most positions at PESI offer flexible work options, including remote, hybrid, and in-office arrangements, allowing you to choose the setup that best fits your lifestyle and needs.

Generous Benefits Package

PESI’s generous benefits package includes Medical, Dental, and Vision coverage, access to an near site clinic and healthcare navigation, an Employee Assistance Program (EAP), and employer-paid Life Insurance and Short- and Long-Term Disability for your peace of mind. TiC information

Paid Time Off (PTO) and Holiday Pay Programs

PESI offers generous Paid Time Off (PTO) and Holiday Pay programs to ensure you have the time you need to rest, recharge, and enjoy life outside of work.

Incentive Plan

PESI's Incentive Plan rewards your hard work and dedication with opportunities for performance-based incentives and recognition.

401k Plan

PESI Offers a 401k plan with an employer contribution, above market match and immediate vesting, helping you build your financial future from day one.

Professional Development

PESI provides professional development opportunities and tuition assistance to help you grow in your career and achieve your educational goals.

Our Culture

At PESI, we are driven by a deeper purpose—connecting knowledge with need—empowering millions of professionals worldwide with advanced training that improves lives, fosters hope and healing, and supports continuous growth, collaboration, and learning within our global community.

Apply Now

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Join our team!

Direct Response Copywriter

Featured Pay & Benefits

Remote, hybrid and In-office

Generous Benefits Package

Paid Time Off (PTO) and Holiday Pay Programs

Incentive Plan

401k Plan

Professional Development

Our Culture

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