Want to hear something crazy? Cars only spend 5% of their time driving. Where do they spend the other 95%? PARKED!
LAZ Parking is one of the largest and fastest growing parking companies in the country. LAZ operates hundreds of thousands of parking spaces across the country. When it comes to parking, we’re the experts!
We are also a PEOPLE FIRST company. We often say “parking is our industry but people are our passion.” Our mission is to “create opportunities for our employees and value for our clients.” If you’re looking to join a growing company led by passionate people committed to being the best – contact us today!
About LAZ and our Culture:
We are a people‑first organization—parking may be our industry, but people are our passion. Our mission is to create opportunities for our employees and value for our clients, and the Senior Vice President is a visible champion of these values across multiple regions and service lines.
The Spirit of the Position:
The Senior Vice President, Midwest communicates and promotes the LAZ Way culture to sustain our family atmosphere across multiple regions, modeling behaviors consistent with the company’s Mission, Values, and Practices. The SVP is the enterprise-level operator for a multi-region portfolio, accountable for growth, profitability, client satisfaction, and people leadership—while translating enterprise priorities into regional execution.
Additional Details:
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Reports to – President, East Coast
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Regional portfolio – CO, OH, IN, IL, MN, MO, KY, NE, MI, KS, ND
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50% of this role is business development
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Direct Reports – 7 to 10 direct reports, including 5 Regional Vice Presidents
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Position is on-site, working from any of our regional offices with a multi-region scope
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Travel – 30-50% within region (as needed for operational presence and client engagement)
Enterprise and Regional Leadership:
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Set a clear vision and multi-year strategy for assigned regions; align goals, metrics, and operating rhythms with the President’s enterprise priorities and the company's overall strategy and vision plan.
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Lead, develop, and coach Regional Vice Presidents and other direct reports to achieve operating and cultural goals; hold teams accountable for results while modeling people-first leadership.
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Identify, develop, and sponsor high-potential talent to support continued growth and succession across regions.
Growth and Business Development:
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Own regional growth outcomes; guide pipeline strategy, deal qualification, executive outreach, and cross-region pursuits; support proposal review, executive presentations, and smooth transitions for new locations.
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Leverage key relationships with enterprise clients, partners, and community stakeholders to open doors and accelerate business development efforts; actively support RVPs in retention and expansion of existing accounts.
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Ensure each region’s business development time and focus are appropriately allocated and that pursuits meet our financial and service thresholds.
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Participate in industry-focused organizations.
Financial and Operational Management:
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Approve and oversee the annual budget process for each region; review monthly P&L and variance drivers by location; ensure disciplined expense management and revenue maximization.
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Establish and monitor enterprise-aligned KPIs and reporting cadences (daily/weekly/monthly/annual) that surface risks and drive corrective actions.
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Ensure contractual requirements are fully understood, implemented, and delivered across all client agreements.
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Analyze financial data, identify performance trends, and implement initiatives to improve profitability and operational efficiency.
Client, Contract, and Labor:
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Serve as an executive liaison to clients and stakeholder groups impacted by regional operations; intervene early on escalations to protect relationships and outcomes.
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Provide executive oversight for material agreements (parking, maintenance, technology, etc.), including deal terms and risk review.
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Support labor strategy and participate in labor contract management where applicable.
Enterprise Initiatives and Cross-Functional Impact:
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Lead the delivery of key enterprise initiatives (e.g., technology, safety, service excellence, process modernization) to ensure consistent rollout and measurable value across regions.
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Partner with Service Line Leaders to integrate service line-specific best practices into regional playbooks and client solutions.
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Drive continuous improvement, idea‑sharing, and creative problem‑solving across regions.
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Work closely with People + Culture, Talent Acquisition, Finance, IT, Business Development, and Operations teams on strategic priorities.
Additional Responsibilities:
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Implementation and completion of other projects, programs, and initiatives that may arise from the assigned portfolios’ operation.
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Additional related duties as assigned.
Education:
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Bachelor's Degree required.
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MBA preferred.
Experience:
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10+ years senior leadership in the parking industry or a closely related, multi-site operations environment; proven success managing multiple regions.
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Demonstrated success leading leaders (RVPs/Service Line leaders or similar) and delivering growth, client satisfaction, and profitability across complex portfolios.
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Proven ability to lead large teams and deliver financial and operational results.
Skills and Competencies:
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Leadership & Talent: Comprehensive leadership capability; builds realistic targets, instills ownership and accountability, mentors future leaders, and encourages open expression of ideas.
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Business Development & Negotiation: Tenacious executive-level business development presence; adept at negotiation and relationship-based selling to retain and grow portfolios.
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Financial & Analytical Acumen: Sophisticated ability to interpret and guide operations analysis, pro formas, budgeting, forecasting, and performance reporting.
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Service & Client Management: Strong client management orientation; ensures the highest service thresholds and measurable customer satisfaction.
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Coaching & Resilience: Approachable coach who mitigates challenges and leads others to overcome obstacles with a Never Ever Give Up attitude.
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Communication & Execution: Communicates professionally at all levels; works independently, multitasks effectively, and acts with urgency.
Physical Demands:
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Ability to lift, push and pull at least 50 pounds.
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Ability to stand or walk for extended periods of time.
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with qualified disabilities to perform the essential duties/functions.
FLSA Status: Exempt
LAZ is an equal opportunity employer. We are an equal opportunity employer that does not discriminate on the basis of actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth, related medical conditions, and lactation), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. We make all employment decisions, including, but not limited to, recruiting, hiring, training, and promoting our employees and administering our personnel policies, without regard to protected characteristics in accordance with applicable federal, state, and local laws and ordinances. We are dedicated to ensuring that all decisions regarding personnel are in accordance with our principles of equal employment opportunity.
LAZ Parking participates in E-Verify.
