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Communications Director

The Orchard Church -
Waynesville, NC

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Job Details

Full-time

Qualifications

Social media advertising campaigns
Website activity analysis
Basic graphic design principles
Google AdWords
Team leadership
Content editing
SEM campaigns
Adobe Premiere Pro
Managing design projects
Leading team collaboration initiatives
Managing projects
Marketing analytics
Professional art or design
Productivity software
Project leadership
Paid search marketing
Technical Proficiency
Layout design
Ad writing
Analytics
Paid search advertising campaigns
Media editing tools

Full Job Description

This is a full-time, exempt administrative staff position for a Communication Director who will report to both the Executive Pastor and Lead Pastor. The role involves developing effective communication strategies across all church messaging channels - both digital and print. Key responsibilities include managing the church's website, social media presence, email newsletters, print materials, signage, and video content. The person will need to work closely with church leadership and ministry teams to maintain consistent branding and messaging while meeting high standards of creativity and excellence. The ideal candidate should have a heart for church ministry, strong technical skills (especially with Adobe Creative Suite), excellent writing abilities, and leadership experience. The position requires someone who can manage multiple projects, work in a fast-paced environment, and potentially work outside regular hours when needed.

About THE ORCHARD CHURCH, INC.

OUR VISION We are a PEOPLE UNITED, embracing the work of the HOLY SPIRIT, striving to see lives TRANSFORMED in our community, region, nation, and world! OUR MISSION Our mission is to be the church to the community. OUR PURPOSE Our purpose is to make disciples of Jesus Christ through the work of the Holy Spirit.

Description

Communication Director - The Orchard Church

Position Overview

The Communication Director at The Orchard Church is responsible for developing and implementing effective messaging and communication strategies across all church platforms. This full-time, exempt position involves creating and overseeing promotional and informative materials for both external and internal communications. The role reports directly to the Executive Pastor and Lead Pastor.

Core Responsibilities

Strategic Communication

Proactively develop strategies to clarify and communicate weekly church messaging in partnership with leadership and ministry leaders
Work collaboratively with all staff to create consistency in messaging and branding
Develop systems to organize, prioritize, and communicate promotional items
Lead all efforts related to creation, strategy, and execution of digital and social media channels

Content Creation & Management

Design and create graphics, art, videos, and promotional materials for church-wide activities
Oversee all print and digital materials related to promotions
Manage social media messaging and advertising campaigns
Create and manage weekly email newsletter and quarterly print newsletter
Capture "the story" via photo and video content
Edit and produce videos for church use

Website & Technical Management

Oversee and maintain the church's website
Connect Registrations to Kiosks by integrating them into Display Church
Create signage and direction projects that coordinate with overall communications theme

Team Leadership

Enlist, equip, and encourage qualified volunteer teams and interns to accomplish communications goals
Develop and maintain the communications department budget
Other duties as assigned by the Lead Pastor

Qualifications & Requirements

Spiritual

A heart for the local church and a growing relationship with Jesus Christ
Passion to use communications to reach others

Education & Experience

Degree in communications, media, or related field, OR
2-4 years' experience in communications

Technical Skills

Proficiency in Adobe Creative Suite (Photoshop, InDesign, Illustrator, Premiere)
Proficiency in Microsoft Office Suite or related software
Understanding of copywriting, graphic design, layout, and publishing
Familiarity with social media platforms and social media marketing
Experience with search engine marketing, Google Analytics, and Google AdWords

Professional Skills

Impeccable copywriting and copy-editing abilities
Excellent written and oral communication skills
Strong leadership track record
Ability to take projects from beginning to end
Organized and able to manage multiple projects
Action-oriented with focus, passion and initiative
Builds effective relationships with various stakeholders
Creative thinking in a fast-paced environment
Open to feedback and committed to improvement

Core Competencies

Leadership/Influence
Initiative/Good Work Ethic
Teamwork/Collaboration
Planning and Organizing
Tolerance for Stress
Strong communication skills

Working Conditions

Environment

Office environment with proper heating, cooling, and lighting
Some travel to various locations and facilities required
Work performed both inside and outside in various venues
Potential exposure to healthcare facilities, schools, and other gathering venues

Physical Requirements

Walking, standing, sitting and occasional waiting
Light lifting, bending, pushing, and pulling
Ability to drive or travel by air, both domestically and internationally
This is not an hourly position; willingness to perform ministry duties outside regular hours when needed

Mental Demands

Ability to manage multiple demands on time and energy
Maintain balance between Spiritual Enrichment, Learning Opportunities, Socialization, Service Opportunities and Needed Services

Employment Status

Full-Time, Exempt
Classification: Administrative Staff
The position description is not a contract for employment, and either party may terminate employment at any time, for any reason

Updated: February 11, 2025

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