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Sr. Manager, Creative and Content

Siemens -
Raleigh, NC

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Job Details

Full-time
$109,670 - $188,006 a year

Qualifications

Marketing project management
Digital resource management
Managing marketing teams
Managing marketing project budgets
Tooling
Digital asset management
Digital marketing tools
Managing design projects
Bachelor's degree
Website design projects
Visual communication design
Leading team collaboration initiatives
Digital asset management systems
Managing projects
Professional art or design
AI-driven automation
Marketing agency experience
Digital content creation project management
Managing art or design teams
Managing media, arts or design teams

Full Job Description

Who we are

Build a brighter future while learning and growing with a Siemens company at the intersection of technology, community and sustainability. Our global team of innovators is always looking to create meaningful solutions to some of the toughest challenges facing our world. Find out how far your passion can take you.

About the Job

We are looking for a dynamic, organized individual focused on delivering high-quality outcomes to lead our creative services team and efforts.

This leader will be responsible for driving high-quality compelling creative, messaging and programs, and serving as the linkage between the reputation team and partners across the business to deliver a cohesive (internal and external) identity and market presence. You’ll lead our internal creative agency of skilled writing, editing, and design professionals, as well as a roster of contractors and agency partners, maintaining brand adherence and evolution to support our global identity and growth.

The ideal candidate thrives leading creative teams, working across the organization and continuously improving processes, performance and positioning. They will be passionate about reputation, value-led marketing and contributing to a collaborative team.

This is a player-coach position, ideal for a creative/visual design professional who would like to continue doing high-level creative work, helping develop key campaigns and driving strategic projects while guiding and supporting a team of writing and design professionals in delivery to a global business.

What you will do

Provide creative vision and solutions for achieving market representation, maintaining a credible, professional brand experience and delivering solutions that represent our business appropriately to our audiences.
Manage day-to-day operations of creative team ensuring they feel empowered, promoting collaboration across teams, providing direction and guidance as needed and anticipating issues before they occur; suggesting and implementing solutions in an effective manner.
Working with project management in marketing operations, oversee creative workflow and associated processes to ensure seamless delivery of projects based on timing, scope and requirements.
Develop relevant content ecosystems to support product and solutions releases, campaigns and initiatives.
Support content management and asset lifecycles, as well as working with teams across the business to ensure appropriate enablement materials and bills of goods are created.
Effectively manage and maintain guidelines, systems and tools to ensure strong brand consistency across multiple platforms, leading and enforcing quality-assurance efforts.
Be a go-to authority on the brand use and application, providing guidance as needed and addressing brand-related questions.
Work with teams across the business to ensure our identity and key messaging is expressed properly through their respective lenses (industry or vertical applications, for example).
Liaise with digital marketing, product marketing, partnerships and communications teams to ensure consistent visual representation and tone of voice across corporate and third-party channels.
Develop on-brand materials for the communications team and other key partners corporate initiatives, provisioning exec-level keynote quality presentations as needed.
Drive brand integration and rebranding efforts aligned to projects affiliated with our parent company and/or merger and acquisition growth.

What you need

Bachelor's degree in marketing or related business degree required, with a mastery of graphic and web design
8+ years’ experience in agency or marketing related role
5+ years’ experience in working in high volume creative production role (including managing vendors and budgets)
Full-scale design experience, including using AI to increase efficiency and supplement resources as appropriate
Excellent communications skills, including presentations
Demonstrated track record of success leading creative teams or creative project teams
Working understanding of multiple digital marketing platforms and channels to support format and audience-appropriateness with creative guidance
Familiarity with Asana or other PM systems, as well as DAMs and content management systems
Rebrand, brand introduction and brand integration experience strongly preferred

What makes you a Standout

A strategic creative leader who still delivers at a high level
Experienced in global brand systems and enterprise alignment
Skilled in creative operations, workflow optimization, and scaling output
Demonstrated flexibility to balance multiple priorities
Comfortable influencing executive partners
Forward-thinking with AI-enabled creative processes
A driver of alignment across functions

The Siemens culture

We’re guided by a vision of community that serves the ambitions and wellbeing of all people, and our professional communities are no exception. We model that ideal every day by being supportive, collaborative partners to one another, conscientiously making space for our colleagues to grow and thrive. Our passionate team is driven to create a future where smarter infrastructure protects the environments that shape and connect us all. That brighter future starts with us.

Our Commitment to Equity and Inclusion in our Diverse Global Workforce

We value your unique identity and perspective. We are fully committed to providing equitable opportunities and building a workplace that reflects the diversity of society, while ensuring that we attract the best talent based on qualifications, skills, and experiences. We welcome you to bring your authentic self and transform the every day with us.

Siemens maintains a Drug Free workplace in accordance with applicable law.

#Brightly

$109,670 $188,006 15%

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