Position Summary
The Marketing position is responsible for coordinating the Bank’s marketing, advertising, communications, and community outreach activities. This role helps promote the Bank’s products, services, brand, and community presence while following Bank policies and applicable regulatory requirements.
Essential Duties and Responsibilities
1. Prepare and coordinate marketing campaigns, advertisements, promotions, and customer communications aligned with the Strategic Business Plan.
2. Create and update marketing materials, including brochures, website content, social media posts, lobby materials, newsletters, press releases, and email communications.
3. Maintain the Bank’s website, social media, email marketing, online advertising, and other digital marketing channels.
4. Coordinate sponsorships, donations, community events customer appreciation events, and local partnerships.
5. Support and assist in the financial literacy activities of the bank.
6. Work with management to gather information, support product promotions, and keep marketing efforts aligned with business needs.
7. Maintain consistent branding, messaging, and appearance across all internal and external communications.
8. Submit marketing materials for required review and approval before use.
9. Track marketing activities, campaign results, invoices, sponsorships, approvals, and related records.
10. Coordinate with vendors, media contacts, printers, agencies, and other outside partners as needed.
11. Perform other related duties as assigned.
Compliance and Risk Management Responsibilities
· Follow Bank policies and applicable marketing, advertising, privacy, fair lending, and consumer protection requirements.
· Ensure product terms, rates, fees, disclosures, and promotional language are accurate and properly approved.
· Protect confidential customer, employee, and Bank information.
· Complete required training on time.
Required Qualifications
· Education or experience in marketing, communications, business, public relations, or a related field preferred.
· Marketing, communications, financial services, public relations, or community outreach experience preferred.
· Strong written and verbal communication skills.
· Ability to use Microsoft Office, social media, email marketing, website tools, and basic design tools.
· Ability to organize work, meet deadlines, manage multiple tasks, and maintain attention to detail.
Preferred Skills and Competencies
· Basic knowledge of banking products and services preferred.
· Good organization, project coordination, and follow-up skills.
· Creative, practical, and able to follow compliance requirements.
· Professional, accurate, dependable, and able to work with others.
· Customer-service and community-focused attitude.
· Excellent Time Management skills as well as the ability to stay on task and motivated is a necessity for success in this role.
Meet the BSA/AML and OFAC requirements as outlined in the following:
· Bank Secrecy Act (BSA) Policy/Procedures
· Customer Identification Program (CIP)
· Foreign Asset Control Policy/Procedures (OFAC)
· Financial Privacy
Physical Requirements and Work Environment
Work is primarily performed in an office setting using a computer and standard office equipment. Travel to branch locations, community events, vendor meetings, or Bank functions may be required. Evening or weekend attendance may be needed.
Remote Work
This position may be eligible for remote work when approved by management. Remote work is not guaranteed and does not change the terms and conditions of employment. Any remote work arrangement will be reviewed based on job responsibilities, employee suitability, equipment needs, technology requirements, and business needs.
Equal Employment Opportunity Statement
The Bank is an equal opportunity employer and provides employment opportunities without regard to any status protected by applicable federal, state, or local law. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions of the position.
Join us as a Marketing Coordinator if you’re passionate about crafting innovative digital strategies that make an impact! Bring your creativity, technical skills, and enthusiasm to help shape our brand’s future while growing your career in digital marketing excellence!
Pay: $40,000.00 - $50,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee assistance program
- Employee discount
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Professional development assistance
- Tuition reimbursement
- Vision insurance
Education:
Experience:
- Marketing: 1 year (Preferred)
Willingness to travel:
Work Location: In person
