About ActionCOACH and Sugars Enterprises LLC
This sales-focused role provides exposure to two interrelated companies, the marketplace leaders and pioneers of the Business Coaching concept. Both ActionCOACH® and Sugars Enterprises LLC were founded by Brad Sugars, a bestselling author, keynote speaker and #1 business coach globally.
ActionCOACH® is a global franchisor of business coaching and mentoring services. We have over 30 years of experience in the industry and help clients in 70+ countries through 800+ franchise units worldwide. We are a diverse group of franchise professionals working closely together and truly operating globally. Sugars Enterprises LLC specializes in Business Coaching, offering a suite of programs, courses and development opportunities for business owners and professionals.
Position Overview
This is an exciting opportunity to play a key role in the future growth of two global brands: ActionCOACH and Sugars Enterprises LLC.
Within the ActionCOACH brand, your primary focus will be driving event sales for two flagship global events. BizX is our premier annual business event, attracting more than 500 business owners and coaches from around the world. The ActionCOACH Global Conference brings together our Franchise Partners to connect, collaborate, and focus on business growth and wealth creation. Your role will be to increase ticket sales and maximize attendance for both events.
Within the Sugars Enterprise brand, your sales focus will center on a portfolio of high-impact programs and offerings designed for ambitious business owners and professionals. These include 1:1 coaching, the 12 Week Masterclasses, $1M Club, $10M Club, $100M Club, and $1B Club programs, as well as the 30X programs and Brad Sugars’ speaking engagements. Your goal will be to drive enrollment, expand program participation, and support continued brand growth across these signature offerings.
Essential Job Functions
â—Ź Conduct weekly outbound calls to multiple databases, including past event attendees, past award winners/finalists, existing clients, and prospective leads. Where phone contact is unavailable, email outreach will also be required.
â—Ź Manage sales for Sugars Enterprise programs, events, and webinars, with offerings ranging from $99 to $120,000+, including 1:1 coaching, 12 Week Masterclasses, 30X programs, and high-level mastermind programs.
â—Ź Drive ticket sales for BizX and the ActionCOACH Global Conference, including upgrades to VIP packages and bulk ticket purchases.
â—Ź Conduct daily outbound sales calls and follow-up activities across multiple lead sources and campaigns, including webinar funnels, ebook downloads, and promotional campaigns such as free coaching offers.
â—Ź Proactively contact webinar registrants before events to confirm attendance and maximize show rates, and follow up afterward to convert attendees into program participants or clients.
â—Ź Execute the established sales process for lead nurturing and conversion, including qualification calls, strategy conversations, and handoff to coaching teams where appropriate.
â—Ź Maintain strong communication with coaches and delivery teams to ensure seamless client onboarding and transition after the point of sale.
â—Ź Monitor and manage all leads daily to ensure timely follow-up, accurate pipeline progression, and no missed opportunities.
â—Ź Maintain accurate daily records of all sales activity, notes, and pipeline updates within CRM systems, including GoHighLevel and other internal tools.
â—Ź Review lead activity and system performance daily, with weekly reporting on lead flow, campaign outcomes, and sales performance.
â—Ź Prepare and deliver daily and weekly sales reports, including pipeline updates, conversion performance, and revenue progress toward goals.
â—Ź Participate in weekly meetings with internal teams, external partners, and marketing agencies to review campaign performance, sales feedback, and best practices for optimization.
â—Ź Provide weekly event P&L and performance updates to track progress against revenue and attendance targets.
â—Ź Provide in-person and virtual sales support during seminars, webinars, conferences, and live events as required.
â—Ź Maintain a consistent weekly outbound call cadence to the ActionCOACH franchise network to encourage participation, upgrades, and client volume purchases.
Qualifications, Skills, Ability & Knowledge
In addition to sharing our vision for World Abundance through Business Re-education, to be successful in this role, you will have the following;
â—Ź Experience in selling, and upselling business event tickets and business programs at a value range of $99 through to $120,000
â—Ź Ability to gain rapport quickly with both internal and external customers.
â—Ź A good working knowledge of GHL CRM.
â—Ź Exceptional interpersonal, communication and active listening skills.
â—Ź Excellent written communication skills.
â—Ź Successful candidates are interactive and KPI-driven to meet and exceed sales quotas.
â—Ź Detail-oriented to show daily and weekly reporting on progress.
â—Ź Ability to understand multiple event structures and identify opportunities.
â—Ź Comfortable with managing multiple activities simultaneously.
â—Ź Comfortable with dual reporting and management structure.
Benefits
â—Ź A competitive salary and exceptional opportunity to develop your career into a higher-level executive role within the company.
â—Ź Be part of an organization that teaches other businesses best practices.
â—Ź Opportunity to attend conferences and events with world-class leaders and inspirational speakers.
ActionCOACH is an Equal Opportunity Employer
How to Apply:
We care about our employees, as our focus is on people to create a united and inspiring culture. If you want to be part of a global business with a shared vision, we want to hear from you.
Send a copy of your current resume, and a cover letter addressing your suitability and experience for the role.
Physical & Mental Demands and Working Conditions: Requirements
The physical demands described here are representative of those that an employee must meet to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
â—Ź Must be able to remain in a stationary position at least 50% of time.
â—Ź Must occasionally move about inside the office to access file cabinets, office machinery, etc.
â—Ź Frequently communicates with co-workers and clients, as well as visotors in person and over the telephone to answer questions and provide assistance.
â—Ź Must be able to articulate concepts and ideas in a clear, concise and accurate manner.
â—Ź Must have the ability to assess problems and provide solutions and use good judgment.
â—Ź Occasionally will need to reach with hands and arms, lift up to 25 pounds, climb/balance, stoop/kneel/crouch/crawl and push/pull file cabinet drawers.
â—Ź Must be able to identify and assess information on computer screens, written reports and documentation and record accurate written and electronic messages and reports.
â—Ź Requires the ability to distinguish letters or symbols and eye/hand coordination.
â—Ź Position requires occasional (20%) travel within the local area, traveling to office and business locations to conduct business transactions. This involves exposure to weather conditions, traveling distances to and from buildings, and operating a vehicle.
â—Ź Ability to comply with the Company Drug and Alcohol Policy as a requirement of a position that could adversely affect the safety of others.
OTHER DUTIES
This job description is not designed to cover or contain a comprehensive listing of activities or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.
Job Type: Full-time
Benefits:
â—Ź Dental insurance
â—Ź Employee assistance program
â—Ź Health insurance
â—Ź Life insurance
â—Ź Paid time off
â—Ź Vision insurance
Compensation package:
â—Ź Commission pay
â—Ź Yearly pay
Experience level:
â—Ź 5 years
Schedule:
â—Ź 8 hour shift
â—Ź Day shift
â—Ź Monday to Friday: 8:30am - 5:00pm
Work Location: In person
Pay: From $60,000.00 per year
Benefits:
- Dental insurance
- Disability insurance
- Employee discount
- Flexible schedule
- Health insurance
- Paid time off
- Vision insurance
Work Location: In person
