Lead Creative Designer
Department: Marketing & Communications
Reports To: Senior Director of Brand & Strategic Marketing
Location: Hybrid – Alexandria, VA
FLSA Status: Exempt
Position Type: Full-Time
Good360 is Closing the Need Gap to Open Opportunity for All
Join a fast-growing organization with a strong culture and powerful mission! As the global leader in product philanthropy and purposeful giving, Good360 partners with more than 400 socially responsible companies to source highly needed donated goods and distribute them through our network of more than 100,000 diverse nonprofits that support people in need. Good360 is the link between organizations with so much to give and communities in critical need, closing that gap and opening new opportunities for all. Since 1983, Good360 has distributed more than $18 billion in needed goods, including more than $3 billion in goods in 2025 alone. Good360 has been named the #2 charity on the Forbes list of America’s Top 100 Charities for 2023 and 2024 and has a 4-star Charity Navigator rating.
The organization has also been recognized as both a top workplace in the Washington, DC metro area (by the Washington Post) and as a top nonprofit to work for in the United States (by NonProfit Times).
Position Summary
Good360 is seeking a Lead Creative Designer to serve as the creative force behind its growing brand portfolio. This is a hands-on role for a lead designer who thinks strategically, embraces collaboration, executes efficiently, and takes pride in building brand systems that make a lasting impact. The ideal candidate brings a proven track record of developing and evolving visual identity systems, translating complex ideas into compelling design, and creating work that earns trust and recognition.
Key Responsibilities include, but are not limited to the following
Brand Leadership & Creative Strategy
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Lead the design strategy for Good360’s brand, including visual identity, guidelines, templates, and brand systems.
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Translate brand research, audience insights, and organizational strategy into mission-driven creative concepts.
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Develop high-impact assets that reinforce consistency, recognition, and trust across all audiences and channels.
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Champion, document, and refine comprehensive brand guidelines to scale with organizational strategic goals and growth.
Design & Production
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Design and produce a range of high-quality creative multimedia assets, including annual and impact reports, presentations, digital and social content, campaign visuals, and infographics.
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Evolve the brand system and templates in response to organizational growth and emerging needs.
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Build and maintain a self-service model of design templates that empowers cross-functional teams.
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Manage multiple concurrent projects and deadlines simultaneously, maintaining quality and brand consistency across all deliverables.
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Support, maintain, and evolve assets for a web-based branding hub serving external partners.
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Ensure brand alignment and quality control across all materials and channels.
Collaboration & Creative Oversight
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Serve as a hands-on creative thought partner to the marketing team and organizational leadership.
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Lead an iterative design process that incorporates stakeholder feedback and works collaboratively across teams.
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Manage shifting priorities with the ability to pivot, while consistently delivering high-quality work with speed and intention.
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Serve as an advisor and provide hands-on support to the DAM platform selection, setup, governance, taxonomy, metadata standards, and maintenance.
Qualifications/Requirements
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Minimum of 5 to 7 years of professional brand design experience, including demonstrated leadership of large-scale branding or rebranding initiatives for high-visibility, nonprofit organizations.
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A robust, mission-driven portfolio demonstrating brand strategy, visual identity development, and cohesive creative systems — nonprofit or social impact experience strongly preferred.
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Proven ability to build and evolve organizational identity across typography, color systems, iconography, layout and grid systems, photography style, templates, and brand usage standards.
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A collaborative team player with the ability to build trusted relationships across teams, incorporate feedback constructively, and deliver design work that reflects shared goals.
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Advanced proficiency in Adobe Creative Suite (Illustrator, Photoshop, and InDesign), Canva, and Microsoft PowerPoint.
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Familiarity with accessibility standards (WCAG) and inclusive design best practices.
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Hands-on experience developing and maintaining digital asset management systems.
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Proficiency in Microsoft 365 and SharePoint for file management, collaboration, and cross-functional asset distribution.
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Strong digital-first orientation, with experience designing web, social, and video-friendly formats.
Preferred Qualifications
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Experience supporting or leading creative work within the nonprofit or social impact sector.
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Familiarity with AI-powered design and productivity tools to scale creative output, streamline workflows, and increase production efficiency.
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Experience using Asana or a comparable project management platform to manage workflows, timelines, and deliverables.
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Understanding of UX/UI principles or experience contributing to website redesign workflows.
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Experience managing project-based brand initiatives across multiple stakeholders.
Benefits
Our team is Good360’s greatest asset. We recognize that our team members contribute valuable skills, knowledge, experience, and passion that is critical to the pursuit of our mission and our progress toward closing the need gap. That is why we offer our team members numerous perks and benefits, including:
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Heath, dental, and vision coverage programs (including competitive deductible and reimbursement policy)
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Short-term and long-term disability and life insurance coverage options
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403B plan with matching
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Generous and flexible paid time off policy
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Volunteer time off policy
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Hybrid work environment
Salary Range
$80,000 – $90,000 annually
Note: Compensation is based on a candidate’s experience, skills, education, and geographic location. This range is based on Washington, D.C.–Maryland–Virginia (DMV) market data; offers to candidates outside this area will reflect local market data.
Work Location
Hybrid, based in our Old Town Alexandria, VA office (minimum of two days per week with Tuesday as an anchor day)
Note: While hybrid is strongly preferred, we are open to considering fully remote candidates residing in CO, DE, DC, FL, GA, IL, IN, KY, MD, MN, NE, NV, NC, OH, OR, PA, TN, TX, VA, WA, WV
