Top 2473 Marketing Optimization Analyst Jobs

Senior Analyst, Advanced Analytics
Horizon Media, Inc. —New York, NY
- $100,000 - $120,000 a year
- Full-time
- Hybrid work
- Mid-level
- Master's degree
- SQL
- Paid holidays
- Disability insurance
Paid Media Strategist
Evolutions Brands, Inc. —Lake Dallas, TX
- $70,000 - $85,000 a year
- Full-time
- Background check
- Marketing
- Mid-level
- AD&D insurance
- Paid holidays
Quick Apply
Content Analyst
Gilson Company, Inc. —Lewis Center, OH
- Full-time
- Microsoft Word
- Microsoft Excel
- Research
- Health insurance
- Dental insurance
Quick Apply
12d
Performance Marketing Analyst
Servpro —Broadview, IL
- $55,000 - $75,000 a year
- Full-time
- Marketing
- Mid-level
- Office
- Dental insurance
- 401(k)
Quick Apply
Jr. Internet Marketing Specialist
webfx.com —Harrisburg, PA
- $50,000 - $53,000 a year
- Multiple hires
- Google Workspace
- Office
- Analysis skills
- Profit sharing
- Wellness program
Quick Apply
Digital Marketing Analyst (Minnesota)
AK Material Handling Systems —Maple Grove, MN
- $50,000 - $65,000 a year
- Full-time
- Mid-level
- Office
- Organizational skills
- Health savings account
- Health insurance
Quick Apply
Jr. Digital Marketing Specialist - Strategy Track
webfx.com —Harrisburg, PA
- $47,000 - $50,000 a year
- Multiple hires
- Google Workspace
- Customer service
- Office
- Profit sharing
- Wellness program
Quick Apply
E-commerce & Marketplace Brand Specialist
Great Eastern Entertainment —Compton, CA
- $25 - $30 an hour
- Full-time
- 3 years
- Analysis skills
- Mentoring
- Health insurance
- Dental insurance
Quick Apply
Jr. Web Marketing Specialist - Analytics Track
webfx.com —Harrisburg, PA
- $47,000 - $50,000 a year
- Multiple hires
- Google Workspace
- Customer service
- Office
- Profit sharing
- Wellness program
Quick Apply
Commercial Analyst
Elkay Plastics Co, Inc. —Sarasota, FL
- $75,000 - $85,000 a year
- Full-time
- Hybrid work
- 5 years
- ERP systems
- Mid-level
- Health savings account
- Paid holidays
Quick Apply
Sr. Analyst - Marketing Analytics
Professional Staffing Services Group —Orlando, FL
- $45 - $50 an hour
- Temporary
- Hybrid work
- Background check
- Computer Science
- Marketing
- Work from home
Quick Apply
12d
Jr. Digital Communications Account Manager
webfx.com —Harrisburg, PA
- $50,000 - $53,000 a year
- Multiple hires
- Google Workspace
- Writing skills
- Office
- Profit sharing
- Wellness program
Quick Apply
Sr. IT Platform Manager, Digital Solutions
American Heart Association —Dallas, TX
- Full-time
- 5 years
- Office
- Bachelor's degree
- Wellness program
- Paid holidays
Financial Analyst V
TalentBurst, Inc. —Culver City, CA
- $78.00 - $78.56 an hour
- Contract
- 7 years
- Office
- Finance
- Health insurance
- Dental insurance
Quick Apply
Sales Operations Analyst [ Sales Analyst]
IND Technology —Broomfield, CO
- $80,000 - $90,000 a year
- Full-time
- Marketing
- Mid-level
- Office
- Paid parental leave
- Health insurance
Quick Apply
4d
Ecommerce Manager
Travelpro Products, Inc. —Boca Raton, FL
- Merchandising
- Office
- Analysis skills
- Health savings account
- Paid holidays
Senior Financial Analyst FP&A
LeafHome —Toledo, OH
- $110,000 - $120,000 a year
- Overtime
- 5 years
- Salesforce
- Mid-level
- Paid parental leave
- Health insurance
Quick Apply
Market Research Analyst
webfx.com —Harrisburg, PA
- Multiple hires
- Office
- Bachelor's degree
- 1 year
- Profit sharing
- Wellness program
Quick Apply
Jr. Business Data Analyst
webfx.com —Harrisburg, PA
- $50,000 - $53,000 a year
- Multiple hires
- Google Workspace
- Office
- Analysis skills
- Profit sharing
- Wellness program
Quick Apply
SEO Analyst
Apex Service Partners —Irving, TX
- $80,000 - $110,000 a year
- Full-time
- Hybrid work
- Marketing
- Mid-level
- Office
11d

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Senior Analyst, Advanced Analytics

Horizon Media, Inc. -
New York, NY

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Job Details

Full-time
$100,000 - $120,000 a year

Benefits

Paid holidays
Disability insurance
Health insurance
Unlimited paid time off
Paid time off
Gym membership
Life insurance
Retirement plan
Pet insurance

Qualifications

Data visualization software proficiency
SQL
Business intelligence tools
Bachelor's degree
Data visualization projects
Data analysis software

Full Job Description

Job Description

Who We Are

Horizon Media , founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service . Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune, AdAge , Crain’s New York Business and Los Angeles Business Journal. Together we are building a place of belonging.

At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together.

Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.

Job Summary
The main responsibility of the Senior Analyst, Advanced Analytics is to apply sophisticated modeling and other advanced analytic techniques to help guide our clients’ media spending plans and make their investments more efficien t. Advanced analytic techniques may include, but are not limited to, Marketing Mix Modeling (MMM), Mu l ti-Touch Attribution (MTA), and media budget optimizations . In addition to the technical aspects required , it will involve cultivating and maintaining effective working relationships with a variety of parties, which includes the clients, internal stakeholders , 3rd-party vendors, external clients and operational areas within Horizon.

We are looking for someone who is intellectually curious , with the drive and experience to identify , frame and solve business problems. They must be a critical thinker who can provide creative strategic solutions and who can follow-through with flawless execution. Critical to the role is the ability to provide thought leadership that can drive our capabilities through analytic innovations.

The ideal candidate will be a clear and persuasive communicator who thrives in a highly collaborative team environment and has the ability to guide solutions for ever-evolving real-time problem sets. Above all, the Senior Analyst in Advanced Analytics must be highly driven with an exceptional work ethic, determination to overcome complex challenges, and must have a desire to have huge impact on the business.

What You’ll Do
70% – Execution, Development , and E nhancement of a nalytic capabilities :

Build statistical model s and analyses in order to provide insights into media planning and buying for our clients .

Constantly look for ways to improve the usage of Horizon’s existing data and analytics infrastructure.

Work with stakeholders to improve current analytic processes, and develop new capabilities that set us apart in the marketplace.

Use automation and technology to increase efficiency and to provide the infrastructure to scale.

30% – Cultivating and maintaining effective working relationships – internally and externally :

Establish and maintain excellent working relationship with key functional areas, as well as HMI Analytics and other stakeholders throughout Horizon .

Act as a liaison between the client, a nalytics team, d ata team, and internal b rand and a ctivation teams .

Extensive brand team and client interaction and day-to-day management.

Who You Are

Ability to generate clear, concise and comprehensive analyses that tell the story behind the data

An analytical mindset with the ability to communicate findings to others

Excellent problem solving skills and determination to work an issue through to its satisfying conclusion is a must

Detail oriented with a commitment to follow through

An independent worker with strong time management and organization skills

A strong team player, willing to roll up your sleeves and collaborate with others

A problem solver with the ability to develop creative solutions

Experience in fast-paced environment, possessing the ability to work on multiple projects simultaneously

Preferred Skills & Experience

Bachelor’s degree required plus 1-2 years of industry experience; Master’s degree preferred

Exposure to large data sets (“big data”) and analysis thereof required

Experience in the Advanced Analytics realm ; media or marketing field strongly preferred

Advanced statistical modeling experience ( e.g. regression modeling/predictive modeling/inferential statistics) preferred

Strong data manipulation/visualization skills (Excel, SQL) required ; Tableau /Power BI strongly preferred

Specific marketing response modeling expertise such as MMM or MTA strongly preferred

Hands on p rogramming/scripting experience (R, Python) preferred

Strong verbal communication skills, extremely well-organized

Certificates, Licenses and Registrations
N/A

Physical Activity and Work Environment

N/A

The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.

#LI-KG1

#LI-HYBRID

#HM

Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Salary Range

$100,000.00 - $120,000.00

A successful applicant’s actual base salary may vary based on factors such as individual’s skill sets, experience, training, education, licensure/certifications, and qualifications for the role. As an organization, we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.

Apply Now

Refine Your Search

Marketing Optimization Analyst jobs

Senior Analyst, Advanced Analytics

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Content Analyst

Performance Marketing Analyst

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Sales Operations Analyst [ Sales Analyst]

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SEO Analyst

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