Overview:
WRAL is seeking an experienced, dynamic, and versatile Anchor/Reporter who is passionate about telling impactful stories across all platforms. This role involves anchoring newscasts, producing high-quality content, and delivering compelling live reporting from the studio and the field. Candidates must excel in writing, shooting, editing, and publishing news across television, digital, and streaming platforms, including WRAL.com, WRAL apps, WRAL News+, YouTube, and others.
The ideal candidate embraces accountability journalism and community-focused storytelling, and thrives in a fast-paced, evolving news environment. This position is designed for a journalist who is not only comfortable in front of the camera but also behind it—crafting stories from concept to completion.
Key Responsibilities and Essential Functions: To perform this job successfully, an individual must be able to perform each essential duty. Reasonable accommodation may be made to enable individuals with disabilities to perform essential functions.
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News Presentation & Anchoring
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Deliver news and information during live newscasts, special reports, and continuous coverage.
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Anchor from both the studio and the field with the ability to ad-lib and handle unscripted breaking news events.
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Write and present news clearly, engagingly, and with journalistic integrity.
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News Production & Content Creation
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Ability to produce, shoot, write, and edit stories for all WRAL platforms.
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Develop original content and enterprise storytelling, particularly with a focus on local relevance and accountability.
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Utilize graphics and other visual elements to enhance storytelling clarity and impact.
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Report across all WRAL platforms, including TV, digital channels, YouTube, and social media.
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Embrace process and accountability reporting, including pitching detailed, in-depth story pitches to make content distinct and original
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Collaboration & Editorial Contribution
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Work closely with producers, photographers, and the editorial team to shape newscasts and digital packages.
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Contribute ideas during editorial meetings and help shape news coverage.
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Build and maintain a strong rapport with the WRAL audience through social media, community involvement, and public appearances.
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Actively engage with viewers and respond to feedback professionally and courteously.
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Research topics thoroughly to ensure factual and contextually accurate reporting.
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Stay informed on current events, emerging issues, and industry best practices.
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Participate in ongoing training to sharpen on-air delivery and storytelling abilities.
Required Qualifications:
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Bachelor’s degree in Journalism, Communications, or related field.
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Minimum of 5 years of experience in broadcast journalism, including on-air reporting or anchoring.
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Exceptional verbal and written communication.
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Strong editorial judgment and a commitment to ethical journalism.
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Proficiency in news production tools and editing software.
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Skilled in shooting and editing video using industry-standard equipment.
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Demonstrated ability to handle breaking news and live situations under pressure.
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Experience using social media professionally to support storytelling and audience connection.
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Deep commitment to public service journalism and community engagement.
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High standards of accuracy, fairness, and integrity.
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Strong sense of initiative and creativity.
Additional Expectations:
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Flexibility to work non-traditional hours including evenings, weekends, and holidays.
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Embrace the use of social media for story promotion, sourcing, and interaction.
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Maintain a professional on-air appearance and demeanor.
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Pitch and produce stories that hold the powerful accountable and give voice to underrepresented communities.
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Incorporate visual storytelling elements (especially graphics) to support editorial goals.
Physical Demands: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
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Extended Periods of Standing/Sitting in a stationary position as needed for writing/reporting, conducting research, or supporting the broadcasting function.
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Manual Dexterity: Frequent use of hands and fingers to operate computers, editing equipment, microphones, and monitors.
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Lifting & Carrying Equipment: Occasionally required to lift, carry, and set up production equipment, such as cameras, tripods, and lighting gear (up to 25 lbs).
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Visual & Auditory Requirements: Strong eyesight and hearing are necessary to monitor audio levels and video/image quality.
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Mobility & Stamina: Ability to move between studios and the newsroom as needed, sometimes in fast-paced environments.
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Analytical mindset: Ability to learn quickly and stay engaged in newest tools, formats and techniques for managing newsroom content.
Work Conditions: The work conditions and characteristics described here are representative of those an employee encounters while performing the essential functions of this job.
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Primarily based in a broadcast studio, newsroom, or digital media production space.
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May require early mornings, late evenings, weekends, and holiday shifts depending on news cycles, production schedules, and live streaming demands.
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Tight deadlines and breaking news situations may necessitate extended hours and quick turnaround times.
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Fast-paced, high-pressure environment, especially during live broadcasts and breaking news events.
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Must be able to multitask and adapt quickly.
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Occasional fieldwork for live reporting, interviews, or event coverage, which may include outdoor settings in varying weather conditions.
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Occasional travel within our coverage area as needed for research and reporting purposes.
Benefits:
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Competitive salary based on experience.
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Benefits package including:
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Comprehensive health insurance plan options
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Vision and Dental Insurance
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Company sponsored life insurance
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Numerous voluntary benefit options – legal plans, pet insurance, discounted home and auto and more!
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401K with company match
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Generous paid time off
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9 paid company holidays
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Opportunities for professional development and career growth.
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Dynamic and inclusive work environment with a supportive team culture.
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Exciting projects and growth opportunities within a leading organization.
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Opportunities to attend free local events, such as sporting events, concerts, shows, and more.
Pre-Employment Information:
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A pre-employment drug screening is required.
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Capitol Broadcasting Company participates in E-Verify.
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Capitol Broadcasting Company participates in the Work Opportunity Tax Credit (WOTC) program. However, completing the WOTC questionnaire is completely voluntary. Your decision will have absolutely no impact on your hiring chances, and your application WILL be accepted regardless of whether you choose to provide this information or not.
EEO Statement:
Capitol Broadcasting Company is an equal opportunity employer. We are committed to creating an inclusive environment for all employees and applicants. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status
CBC Statement:
Capitol Broadcasting Company, Inc. is a diversified communications leader which owns and/or operates WRAL-TV, WRAZ-TV, WRAL News+ (WNGT-CD), WRAL-FM, WRAL-HD2, WCMC-FM, WCMC-HD1, WDNC-AM, WCMC-HD2, WCMC-HD3, WCMC-HD4, Microspace Communications, and Capitol B Creative in Raleigh, NC; WILM-TV, WILT-LD and Sunrise Broadcasting in Wilmington, NC; The Durham Bulls Baseball Club, Bull City Hospitality, and the Coastal Plain League in Durham, NC; The Holly Springs Salamanders in Holly Springs, NC; the Zebulon Devil Dogz in Zebulon, NC; the American Underground startup hub and workspace in Durham, NC; and real estate interests including the American Tobacco Historic District in Durham, NC, and Rocky Mount Mills in Rocky Mount, NC.
