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Brand Designer, Social Media

Okta -
San Francisco, CA

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Job Details

$143,000 - $196,900 a year

Qualifications

Sketching
Increasing user engagement
YouTube
Process design
Social media graphic design
Brand voice
Visual design
B2B business model
Mentoring
Image content creation
Visual communication design
Brand storytelling
Video storytelling
B2B
Design sketching
Data-driven content
Social media brand management
Senior level
Brand identity design
Digital marketing asset design projects
Figma
Leadership
Branding project leadership
Art direction

Full Job Description

Secure Every Identity, from AI to Human

Identity is the key to unlocking the potential of AI. Okta secures AI by building the trusted, neutral infrastructure that enables organizations to safely embrace this new era. This work requires a relentless drive to solve complex challenges with real-world stakes. We are looking for builders and owners who operate with speed and urgency and execute with excellence.

This is an opportunity to do career-defining work. We're all in on this mission. If you are too, let's talk.

About this role

Okta's Brand and Creative team is looking for a Brand Designer, Social Media to own the visual voice of Okta across our social media presence, from LinkedIn to YouTube. This is our first dedicated creative hire for social, and you will set the creative standard for how Okta shows up in the feed. Embedded day to day with our Social team, you will design at the speed of culture, turning complex identity and security stories into content people stop for, engage with, and share.

Our audience is senior, technical, and skeptical, made up of the leaders and practitioners responsible for security and identity. Much of what we make is in service of "Okta Secures AI," our story about securing identity in the agentic era, which also spans the humans and machines behind it. Your job is to make that story impossible to scroll past, expressing it with simplicity and a point of view that earns attention. You think in native formats and recognizable creative wrappers, and you know how to stretch the brand while keeping it unmistakably Okta. You are equal parts designer and cultural antenna, with a strong point of view on why content works and the speed to move from idea to published asset.

What you will do

Lead design for Okta's organic social channels, from concept to published asset, across static, carousel, and feed-first formats
Build and evolve recurring creative formats so business initiatives translate into channel-native content quickly
Translate the "Okta Secures AI" story into visually compelling ideas that earn attention, engagement, and shares
Bring cultural relevance into the work in a way that fits a trusted security brand
Design assets and formats for our social advocacy program, built so employees and partners can share Okta content through their own networks at scale
Partner with the video team to elevate the performance of our YouTube channel by designing high-impact thumbnails, playlist art, and supporting visual assets
Evolve the brand expression for social while protecting our distinctive brand assets
Test new formats and ideas, learn from how they perform, and turn what works into repeatable best practices that raise the bar over time
Present creative direction to stakeholders and mentor other designers who contribute to social
Stay ahead of platform changes and feed trends, and bring those opportunities back to the team

What experience you have

A standout portfolio of social-first work that stopped the scroll, drove engagement, and stayed on brand
Senior-level experience designing for social channels, ideally in-house at a brand or in a social-native environment, with a track record of leading work independently
Expert command of feed-native design and platform best practices, including YouTube
A proven ability to design for engagement and sharing, and to make technical or abstract subject matter genuinely interesting
Strong cultural instinct and the judgment to know how far to take it
Expert proficiency in the Adobe Creative Suite and Figma
A test-and-learn mindset: comfortable experimenting, reading engagement data, and using what you learn to sharpen the work
Ability to work fast, iterate, and thrive in a high-trust environment where there is always a new post tomorrow
Motion and video design experience is a strong plus
B2B or technology experience is a plus

Why you should be excited about this role

You will define how one of the most important companies in identity and AI shows up in the feed
You will work embedded with a Social team that ships
You will own the creative standard for social and make work that is seen, shared, and talked about
You're not just inheriting a process; you'll help build the foundational workflow and infrastructure for social creative at Okta from the ground up

Why we are excited about you

You think like the audience first and the brand second, and you make both win
You have taste, speed, and a strong point of view about why content works
You see a complex story and start sketching the version people will actually stop for and share

#LI - Hybrid

#P21812_3414529

The Okta Experience

Supporting Your Well-Being
Driving Social Impact
Developing Talent and Fostering Connection + Community

We are intentional about connection. Our global community, spanning over 20 offices worldwide, is united by a drive to innovate. Your journey begins with an immersive, in-person onboarding experience designed to accelerate your impact and connect you to our mission and team from day one.

Okta is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, marital status, age, physical or mental disability, or status as a protected veteran. We also consider for employment qualified applicants with arrest and convictions records, consistent with applicable laws.

If reasonable accommodation is needed to complete any part of the job application, interview process, or onboarding please use this Form to request an accommodation.

Notice for New York City Applicants & Employees: Okta may use Automated Employment Decision Tools (AEDT), as defined by New York City Local Law 144, that use artificial intelligence, machine learning, or other automated processes to assist in our recruitment and hiring process. In accordance with NYC Local Law 144, if you are an applicant or employee residing in New York City, please click here to view our full NYC AEDT Notice.

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