Job Summary
We are seeking an experienced, results-driven Paid Ads Manager to lead and optimize paid advertising campaigns across Google Ads and Meta Ads (Facebook & Instagram). In this role, you will be responsible for developing campaign strategies, managing budgets, optimizing performance, and communicating directly with clients to ensure their advertising goals are met. You'll work closely with our marketing team to maximize ROI, generate high-quality leads, and deliver exceptional results. This position also requires excellent customer service, as you'll regularly keep clients informed and up to date on the performance of their campaigns.
Key Responsibilities
- Create, manage, and optimize paid advertising campaigns across Google Ads and Meta Ads (Facebook & Instagram).
- Perform keyword research, audience targeting, competitor analysis, and campaign planning.
- Monitor campaign performance and make data-driven optimizations to improve conversions and ROI.
- Develop effective ad copy, creative strategies, and landing page recommendations.
- Analyze campaign metrics and prepare performance reports for both internal teams and clients.
- Manage campaign budgets, bidding strategies, and ongoing optimization efforts.
- Work directly with clients to discuss campaign performance, answer questions, and provide exceptional customer service.
- Stay up to date on industry trends, platform updates, and best practices across paid advertising channels.
Qualifications
- 2+ years of experience managing paid advertising campaigns, preferably across both Google Ads and Meta Ads.
- Strong understanding of PPC strategy, audience targeting, conversion tracking, and campaign optimization.
- Experience managing advertising budgets and maximizing return on ad spend (ROAS).
- Strong analytical skills with the ability to interpret campaign data and make informed decisions.
- Excellent communication and client relationship management skills.
- Highly organized with the ability to manage multiple client accounts simultaneously.
- Experience with Google Analytics, Meta Ads Manager, Google Tag Manager, GoHighLevel, SEMrush, or similar digital marketing tools is a plus.
- Google Ads and/or Meta certifications are a plus.
If you're passionate about paid media, data-driven marketing, and delivering measurable results, we'd love to hear from you. Apply today and join our growing digital marketing team!
Job Type: Full-time
Pay: From $25.00 per hour
Benefits:
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Experience:
- Google Ads: 1 year (Required)
Ability to Commute:
- Delray Beach, FL 33445 (Required)
Work Location: In person
