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Mobile & E-Commerce Content Specialist

Yaamava Resort & Casino at San Manuel -
Highland, CA

Quick Apply

Job Details

Full-time
7 days ago

Qualifications

Teamwork
Microsoft Outlook
Bachelor's degree
Communications
Marketing analytics

Full Job Description

ESSENTIAL DUTIES AND RESPONSIBILITIES

1. Collaborates with multiple managers and cross-functional stakeholders to develop, monitor, optimize, and launch mobile and e-commerce channel content. Content includes but is not limited to Apps, SMS, Website Landing Pages, and Social Gaming channels.
2. Utilizes internal UXM (User Experience Manager) and Workfront software to create, monitor, track, and test mobile application entertainment and promotion events campaigns. Digests and analyzes promotional rules and announcements.
3. Leverages SAS (Statistical Analysis System) and Microsoft Excel software to export, segment, and upload targeted lists for personalized invite only promotions and offers. Ensures all data is accurate on lists.
4. Leverages Microsoft SharePoint to maintain and track Mobile & E-commerce Content calendar and trackers to ensure deadlines are met.
5. Analyzes post-campaign results and provides post-test insights and recommendations to key stakeholders. Utilizes Microsoft Power BI to create dynamic visual dashboards.
6. Leverages Google Analytics and internal reporting software to examine engagement metrics and segment performance to optimize performance; develops and maintains corresponding reporting. Determines important KPI metrics for measuring success.
7. Monitors products, competitors, and industry standards, to develop testing benchmarks which ensures digital products and strategies are best-in-class.
8. Facilitates and supports mobile & e-commerce team with promotion and event details, and official rules for messaging accuracy across all channels.
9. Performs other duties as assigned to support the eﬃcient operation of the department.

EDUCATION, EXPERIENCE AND QUALIFICATIONS

Bachelor’s degree in Marketing or Communications is required.
Minimum of two (2) years' experience in communication and marketing channels including direct mail, e-mail, mobile, digital advertising, sales, relationship marketing, or social media is required.
Related, relevant, and/or direct experience may be considered in lieu of minimum educational requirements indicated above.

KNOWLEDGE, SKILLS AND ABILITIES (KSA)

Data-driven marketer with a collaborative, adaptable, and results-oriented approach in fast-paced environments.
Advanced technical proficiency and knowledge in Microsoft Office Suite, particularly Excel, Word, and Outlook.
Strong verbal, written, presentation, and stakeholder communication skills.
Demonstrated ability to manage multiple projects, prioritize competing deadlines, and deliver measurable results.
Strong analytical, strategic thinking, and problem-solving capabilities.
Ability to work independently while effectively collaborating with cross-functional teams.
Comfortable operating in a dynamic environment with changing priorities and business needs.
Experience leveraging data, reporting tools, and customer insights to drive marketing performance and decision-making.

LICENSES, CERTIFICATIONS AND REGISTRATIONS

At the discretion of the San Manuel Tribal Gaming Commission, you may be required to obtain and maintain a gaming license.
No Driving Responsibilities: Role does not require a driver’s license or insurance.

PHYSICAL REQUIREMENTS/ WORKING CONDITIONS – ENVIRONMENT

The physical demands and working environment described here are representative of those that an employee encounters and must be met by an employee to successfully perform the essential functions of this job.

Primary work environment is in a climate-controlled office setting.
Work requires travel to attend meetings, trade shows, and conferences.
Incumbents may be required to work evening, weekend and holiday shifts.
Must be able to work in a fast-paced, high-demand environment.
Strength sufficient to exert up to 10 pounds of force occasionally and/or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects and/or move up to 40 pounds occasionally.
Sedentary work: involves sitting most of the time. Constantly operates a computer and other office productivity machinery, such as a calculator, copy machine, and computer printer.
Physical activities that apply to the essential functions of the position are balancing, stooping, kneeling, crouching, reaching, pushing, pulling, lifting, grasping, talking, hearing, and repetitive motions.
Hearing sufficient to hear conversational levels in person, via videoconference and over the telephone.
Speech sufficient to make oneself heard and understood in person, in front of groups, in meetings, via videoconference and over the telephone.
Visual acuity that meets the requirements of the position: The worker is required to have close visual acuity to perform an activity such as preparing and analyzing data and figures; transcribing; viewing a computer terminal; expansive reading and visual inspection of employees, visitors or facility.
Mobility sufficient to safely move in an office environment, walk, stoop, bend and kneel, and enter, exit and operate a motor vehicle in the course of travel to promotional events, meetings, conferences, trade shows and San Manuel properties.
Endurance sufficient to sit, walk and stand for extended periods, and maintain efficiency throughout the entire work shift and during extended work hours.
The employee may be exposed to fumes or airborne particles including secondhand smoke.

Reasonable accommodation will be made in compliance with all applicable law.

Job Type: Full-time

Education:

Bachelor's (Preferred)

Experience:

communication and marketing channels: 2 years (Required)

Work Location: In person

Quick Apply

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