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Marketing Associate, Demand GenerationGeneral Electric Company - Waukesha, WIResponsibilities This fast paced Marketing Associate role will lead multiple Demand Generation activities to innovate and drive DI marketing's tactical contributions to the sales funnel. This specialist must balance a challenging mix of objectives. On the one hand, they will lead evaluation of alternate Demand Generation lead sources (e.g. architectural digests and similar industry proxies), along with cutting edge tools and techniques (e.g. texting, widgets, WOM). Simultaneously, the planning and processing of ongoing GEHC tactics (telemarketing, podcasting, direct mail, web registrations and events) must continue to drive growth results in the form of leads and opportunities. This individual is part evangelist and part facilitator, able to assimilate and then mainstream new Demand Generation...originally from General Electric Company - More Tools...
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General Electric Company
Diverse Financial Services And Manufacturing Business
| Company Type | Public (GE:NYS) |
| Company Revenue | $500M+ |
| Company Size | 5000+ employees |
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