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VP, Research, iVillageGE - Englewood Cliffs, NJVP, Research, iVillage Business Unit: NBC Universal Function: Digital Media Location: Englewood Cliffs, NJ Job #: 840280 Posted: Aug 08, 2008 Job Description:Responsibilities Responsibilities to include but not limited to: * Develop research strategy for brand, content, marketing, and sales for iVillage, a female-targeted, digital business. Conceive and execute all research and metrics relating to optimizing flow through the site, connecting consumer needs with relevant editorial, and all return-on-investment measurement research for advertisers and marketing partners. * Provide oversight of the metrics function (led by the Director, Web Analytics who will report to the VP, Research), to ensure that metrics information is being tracked, analyzed and used strategically to achieve business goals...originally from GE - More Tools...
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GE
Line of Business: Diverse Financial Services And Manufacturing Business
Key Numbers:
| Company Type | Public (GE:NYS) |
|---|---|
| Company Revenue | $500M+ |
| Company Size | More than 5000 employees |
Job Location:
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