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Online Marketing Manager
Santa Clara, CA
COMPANY INFO We are an online game publishing start-up located in Santa Clara, CA. We have built an entertainment service and platform that provides Free-to-Play online games to our rapidly growing community of 9+ million members. Our business model is based on selling virtual items (micro-transactions) and we have been profitable since 2007. JOB DESCRIPTION Responsible for the development and execution of online direct marketing strategy which includes exploring and testing new online channels to generate registered users while meeting aggressive volume, cost-per-acquisition, and buyer acquisition targets Develop budget and marketing plans for multiple initiatives to drive customer acquisition, engagement, monetization and retention Work with marketing, design, production, and...
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