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  • SENIOR ACCOUNT EXECUTIVE

    Company: Brandstyle Communications

    Location: New York, NY

    Date Posted: January 02, 2014

    Role Purpose The Senior Account Executiveperforms a wide range of duties including daily media relations, development of client programs, strategic planning andexecution of publicity campaigns for a broad range of accounts. Essential Duties and Responsibilities · Manage multiple accounts simultaneously with a positive and proactive attitude · Participate in account strategy · Build and maintain strong relationships with media · Develop creative story angles · Secure print, broadcast (TV & radio) and digital press coverage · Foster a stellar rapport with clients · Write press releases, pitch letters, business plans · Maintain an understanding of all categories of media, current events and pop culture · Work with Digital Communications Director to establish proper voice/tone for social...

    from BRANDSTYLE COMMUNICATIONS