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Senior Product Manager, Sports Titles *Geneva*Amiqus - Geneva, ILReports To: Snr Director of EA SPORTS – Intl Marketing Based in : Geneva Main purpose of the Role Focus on growing the EA SPORTS franchise line up including Golf, Basketball, Hockey and Boxing franchises in Europe and Asia (everything non-football) Plan, initiate, drive and execute the marketing program for assigned products in collaboration with European and Asian territories. Work with internal partners (studio, research, advertising, Operations, CEM, etc..) to identify, collect and share relevant consumer insights Maintain and develop strong relationship with Licensors and Business Affairs Primary Responsibilities: With Studio · Work with studio based counterparts to define product positioning, feature sets and licensing applications. · Communicate product positioning to studio,...originally from Get Advertising Jobs - More Tools...
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