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Director Of Marketing CommunicationsFoxhunt - San Jose, CAOne of the leading biotech company in south bay is looking for a Senior Director of Marketing Communications on full-time basis. The Director of Marketing Communications is responsible for directing the execution of integrated marketing campaigns, product launches and programs to achieve corporate targets in line with outbound marketing strategy. Campaign development includes building product positioning and messaging for collateral, advertising, direct marketing, trade show and public relations. In connection with a product launch campaign development responsibilities also include developing appropriate sales tools to inform the sales force (including product positioning, customer targets, competitive strengths and weaknesses and qualifying questions) as well as announcement strategies and...originally from Dice - More Tools...
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