• CVP, Life Insurance Product Marketing Manager

    Company: New York Life

    Location: New York, NY

    Date Posted: December 14, 2013

    The Marketing Manager is responsible for leading, driving, developing, and maintaining a product market strategy for the Products organization. This includes the positioning and messaging of our new and existing life products sold through our Agency distribution channel and managing all aspects of Life Insurance Marketing in support of our position as one of the top providers of life insurance solutions in the industry. Responsibilities of the position include, but are not limited to: Manage a team responsible for developing and implementing actionable marketing programs and campaigns for our Life Insurance products Oversee all aspects of life product marketing campaigns, including: developing campaign strategy; identifying target agents and clients/prospects; creating project plans;...

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