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Senior Manager Marketing StrategyChicago, ILIn this exciting opportunity you will assist leading the Marketing Research and Strategy Group. Interpret research that will lead to high impact marketing and business strategies. You will be the expert to understand the marketplace, identify market trends and growth opportunities, and diagnose customer needs and behaviors.- Analyze the economics of the business to maximize competitive advantage- - Market assessment for potential acquisitions, new and current products and growth strategies for new and current products.- Collaborate with both marketing and sales to ensure tactics are linked to strategy ? Implement marketing strategy processes Strong relationship building with brand marketing resources and other stakeholders High visibility with senior level management to answer business questions...originally from TheLadders.com - More Tools...
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