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Social Media Marketing ManagerPrcrossing - Bentonville, ARResponsibilities: Act as the leader and catalyst in moving SWG marketing into online and social media. Serve as SWGs lead strategist and evangelist on social media, responsible for articulating social media plans across SWG and helping lead their implementation. Set targets and timelines for social media programs and key initiatives. Develop a set of best practices and devise recommended rules of engagement and use the social media and evangelization/education opportunities to share best practices and knowledge, helping to build social media capability worldwide. Lead efforts to devise system of measurements and key metrics to understand SWG effectiveness in terms of social media penetration and impact of social media SWG reputation and perceptions of leadership and relevance. Deploy social...originally from JobThread - More Tools...
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