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Social Media Marketing Manager

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Company: Marguerite Casey Foundation

Location: Seattle, WA

Date Posted: May 22, 2014

Source: Marguerite Casey Foundation

Position Overview 

If you are passionate about social change and would like to work for a foundation that is dedicated to improving the lives of families, youth and children than this is the position for you.  The Marguerite Casey Foundation is seeking a Social Media Marketing Manager.  This position will report to the Director of Communications.  The Social Media Marketing Manager oversees the design and execution of social media marketing strategies to grow Marguerite Casey Foundation’s Equal Voice social media audience; build readership for the foundation's Equal Voice newspaper; expand the foundation's social media network among grantees, volunteers, advocates, and families; and develop social media capabilities among foundation staff and grantees.

 

Principal Responsibilities 


	Develop and maintain a comprehensive social media strategy to grow Marguerite Casey Foundation’s Equal Voice social media audience that will reach key demographics and establish social media as a sustainable communications channel for ...
Position Overview 

If you are passionate about social change and would like to work for a foundation that is dedicated to improving the lives of families, youth and children than this is the position for you.  The Marguerite Casey Foundation is seeking a Social Media Marketing Manager.  This position will report to the Director of Communications.  The Social Media Marketing Manager oversees the design and execution of social media marketing strategies to grow Marguerite Casey Foundation’s Equal Voice social media audience; build readership for the foundation's Equal Voice newspaper; expand the foundation's social media network among grantees, volunteers, advocates, and families; and develop social media capabilities among foundation staff and grantees.

 

Principal Responsibilities 


	Develop and maintain a comprehensive social media strategy to grow Marguerite Casey Foundation’s Equal Voice social media audience that will reach key demographics and establish social media as a sustainable communications channel for building readership for the Equal Voice newspaper and promoting the work of the foundation.
	Manage the foundation's presence in social media networking sites, and work with the website development team to ensure social media tools are kept up to date.
	Write clear, compelling communications and stories for publication on the foundation's website and social media outlets. Serve as an advocate for the foundation and Equal Voice in social media spaces, and build an ambassador network to spread the word about Equal Voice and the impact of poverty on families and communities. Engage in social media dialogues and answer questions where appropriate. 
	Work with foundation staff to identify and coordinate ways to integrate social media into the foundation’s grantmaking and its grantee networks.
	Mentor and provide training to communication and management professionals throughout the foundation and on best practices for creating, managing, monitoring, and developing content for social networks.
	Establish and monitor benchmarks for measuring the impact of social media programs, and analyze, review, and report on the effectiveness of campaigns.
	Apply market research and development methods to account for emerging trends and technologies in the foundation’s social media strategy. 


 

Qualifications 

This position requires someone with a proven track record in social media strategy and management, along with significant experience planning, managing and executing successful social media campaigns. An in-depth knowledge of all social media platforms is a must.

Excellent written and verbal communication skills are essential, along with a proven ability to develop and maintain strong working relationships with both internal and external stakeholders. Incumbents of this position will be required to work effectively under aggressive deadlines and juggle several assignments simultaneously.

A Bachelor’s degree and 3 to 4 years of experience in journalism, communications, advertising, marketing, or a related field are required; Master’s preferred. Experience with online monitoring and measurement platforms is preferred, including but not limited to experience with Omniture, Facebook Insights, YouTube Insights, Google Analytics, HootSuite, TweetDeck, and Social Mention. Public relations and/or marketing experience a plus.

Marguerite Casey Foundation is an Equal Opportunity Employer, moving toward a culturally competent and diverse workplace.

 

About the Foundation

Marguerite Casey Foundation is a pioneer in philanthropy that is committed to affecting positive change by creating a movement of working families advocating on their own behalf for change.

At Marguerite Casey Foundation, we believe that each member of the staff plays a crucial role in helping us fulfill our mission. Marguerite Casey Foundation is committed to creating a diverse and multicultural work environment reflecting the families and organizations we support. We seek dynamic individuals who are intelligent, thoughtful and dedicated to social change.
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