Simply Hired Encourages Employers to Optimize Online Job Content
New SEO and Social Media Guide Provides Strategies to Create Unique, Useful, “Findable�? Postings for Job Seekers
Mountain View, Calif. —November 16, 2009—In an effort to help employers to improve their job listing visibility and more effectively recruit qualified candidates online, Simply Hired®, the largest job search engine and recruitment advertising network, announced today at the ERE Social Recruiting Summit a new employer resources portal on its site, www.SimplyHired.com. The SEO and Social Media Guide is designed to optimize the visibility of employer job postings on sites across the Web, from search engines to today’s most popular social media sites.
As the job search process rapidly transitions from newspapers to the Internet, many employers are learning to navigate a new social media landscape for the first time. Simply Hired’s SEO and Social Media Guide helps employers enhance their online recruiting strategy by optimizing content for search engines. In learning to develop SEO-optimized job description pages, employers are ensured a high level of qualified applicants and an effective recruiting campaign.
“More and more organizations are looking to Internet recruiting strategies to attract talented employees because the average cost-per-hire is significantly less," said Francis Larkin, Sr. Product Manager, Simply Hired. “At the forefront of the changing industry, Simply Hired is pleased to offer the SEO and Social Media Guide to help employers get connected to the right people—and to help job seekers find jobs that they love."
The underlying principles outlined in Simply Hired’s SEO and Social Media Guide include:
• Create unique and useful content,
• Structure content logically in a way that can easily be found online, and
• Deliver that content on your website in the most user-friendly way possible.
Additional resources recently added to the Simply Hired employer resource portal include the company’s Made Simple series, a collection of educational collateral to help employers leverage the latest Web 2.0 trends to effectively recruit qualified candidates; and an overview of upcoming webinars that explain the importance of a social media strategy and how employers may get job postings listed on thousands of sites across the Web.
About Simply Hired
With more than five million job listings worldwide, Simply Hired (www.SimplyHired.com) is the world’s largest job search engine and recruitment advertising network. The company powers jobs on over 5,000 network partner sites such as LinkedIn, Plaxo, CNNMoney, BusinessWeek and The Washington Post. It operates global sites in 15 countries and eight languages on four continents including North America, South America, Europe and Asia. Simply Hired was the fastest growing job site in 2008 according to both ComScore and Nielsen Media. Simply Hired has been lauded as one of the “50 Coolest Websites" by Time magazine, a “Top 100 Website" by PC Magazine and the “Best of the Web" by BusinessWeek. Simply Hired has raised $22.3 million in funding from IDG Ventures SF, News Corporation’s Fox Interactive Media, Foundation Capital, Garage Technology Ventures and individual investors. The company is privately held and is based in Mountain View, California.