- Digital Marketing
- Adobe Premiere
- Adobe Creative Suite
Kaplan Test Prep is looking for a strategic leader to head our Learning Media team which serves as a center of excellence in all forms of media production and development for the Kaplan enterprise. This role is responsible for meeting ongoing delivery commitments while continuing to push the envelope in new media and interactive especially where it relates to learning. The role is based in NYC and is responsible for student-facing instructional media products, high stakes internal communication, and support for marketing video. This includes the ongoing operations and continued development of our delivery capabilities including our in-house studios and media infrastructure.
Our ideal candidate will have deep expertise in delivering both live streaming and interactive on demand video. He/She will possess an innate ability to grow and develop a team of experienced media professionals while delivering successful outcomes to our internal clients. Increasingly, these professional services will be scaling to engage with B2B and Institutional partners, so experience with productizing and commercializing media services is a big plus.
Provide oversight for two in-house production teams - one focused on and expert in, high quality live streaming and the other focused on and expert in, interactive, nonlinear on demand video
Set budget and establish strategic plan for current and emerging media capabilities.
Produce multiple high stakes live streaming events every year
Set team strategy for providing professional services to Kaplan, Inc., as well as other entrepreneurial ventures within the broader organization
Negotiate and develop against media delivery platforms.
Oversee audio production through dedicated audio studio
Manage ongoing staff development for a team of emerging media professionals
Collaborate with engineering and development to continue to improve the experience
5+ years experience managing media production and delivery responsibilities for a large brand or agency
Experience with Adobe Creative Cloud and Adobe Premiere, editing workflows and project planning a must
Strong established network within the media industry in New York and more broadly across the emerging gig economy
Demonstrated ability to navigate the varied clients and use cases needed to deliver outstanding media experiences on time and on budget
Dedicated to engaging in new and emerging media capabilities in an effort to keep our delivery fresh, relevant, and captivating to our audiences
Familiarity with the technical aspects of media delivery across the full value chain including knowledge of cameras, lighting, audio, soundproofing
Proven track record managing streaming media platforms
Experience establishing pricing models and pay-for-service capabilities a big plus
Experience with media monetization (AVOD, SVOD, etc) a plus
Experience with digital marketing, SEO/SEM, ecommerce, product marketing experience and skills preferred