Sports Communication Director

Whitman College - Walla Walla, WA (30+ days ago)4.2


The sports communication director is responsible for managing all sports information and communications needs of the Department of Sports Studies, Recreation and Athletics, including all print and electronic publications, and for making decisions and judgments critical to presenting Whitman athletic programs in ways consistent with the high academic standards and values of the college.
The individual must have exemplary written and communications skills, and a comprehensive knowledge of Adobe Creative Suite are essential. Experience working with Twitter, Instagram, and Facebook are required.

Principal Accountabilities:
1. Serve as the College’s primary contact for all media correspondence for all of Whitman’s sports, including volleyball, basketball, baseball, women’s lacrosse, soccer, swimming, cross-country, golf, and tennis.
2. Write and publish feature stories, press releases and social media content in support of the communication efforts for all sports.
3. Develop and implement season-long communication plans for all sports in concert with the athletics department overall strategic branding efforts
4. Maintain and update the content of the Whitman athletics webpage on a daily basis. Content includes team rosters, schedules, statistics, and video highlights in addition to all event results and feature stories/profiles on Whitman student-athletes and coaches.
5. Serve as statistician of record for all varsity sports; train and supervise student staff for in-game operation of statistical programs; provide results and statistical reports as required to the Northwest Conference, NCAA, news media, and opposing schools.
6. Provide statistical information, game programs, and sport information needs for all home and road events. Work with Event Management in supervision of student-workers for home athletic events as necessary.
7. Maintain all varsity team and student-athlete archives, including photos, statistics, rankings, awards, news releases, etc.
8. Assist with the creation and design of website and social media graphics.
9. Actively pursue and execute nomination of Whitman student-athletes for the Academic All-District and Academic All-America programs, and for similar academic honors programs administered by coaching associations.
10. Serve as a primary news media contact for the fast-paced Whitman Athletics department; establish and foster relationships with sports reporters/editors with the Walla Walla Union-Bulletin, radio and television stations in the Walla Walla and Tri-Cities areas, newspapers/media in the Seattle, Spokane, Boise and Portland areas, as well as with news media in the hometown areas of Whitman student-athletes and coaches. Initiate and place athletics stories about Whitman’s teams, events, athletes and coaches on a regular and ongoing basis.
11. Respond to requests for Whitman sports information from parents, alumni and friends of the college, as well as from the news media. Share noteworthy information related to the athletics program, and writing athletics articles for the college’s general publications such as the Whitman Magazine
12. Work in cooperation with the Whitman Office of Communications, upholding college branding and athletic department branding standards. Responsible for all public relations and manage the style guide for Whitman Athletics.
13. Provide ongoing publicity and website exposure for Whitman’s intramural and club sport programs. Maintain information on the W Club, Whitman Athletics Hall of Fame, Record book, and facilities.
14. Assist in managing sponsor relationships involving advertisements in print media.
15. Serve as member of the Whitman Athletics Hall of Fame Executive Committee. Conduct historical research as necessary on Hall of Fame nominees and/or selections.
16. Ensure working knowledge on all NCAA compliance issues that pertain to communications matters
17. Develop and manage sports information budget

Minimum Qualifications:
Bachelor’s degree and three years of experience in the field of Sport Information, journalism or mass communications. Working knowledge of rules, strategies, principles and method of scoring for Whitman College sports, including: soccer, volleyball, cross country, basketball, swimming, women’s lacrosse, baseball, tennis and golf. Working knowledge of web site design and maintenance including the use of a CMS to make edits and updates. Experience working with Sidearm and Stretch Internet are preferred.
Experience overseeing employees and managing full-time and part-time staff. Superior organizational capabilities. Excellent interpersonal and communication skills. Maintain ongoing relationship with administration, coaches, alumni, and external constituents. Demonstrate an ability to thrive in a fast-paced, deadline-heavy environment.
The individual must have the ability to work well with a variety of constituents, including athletic department coaches and staff, Northwest Conference Commissioner, and administrators and staff at member institutions. Ability and willingness to work irregular hours. Night and weekend work will be required.

Preferred Qualifications:
Master’s Degree in Sport Management, Journalism, or Communications. Experience working within an athletic department or conference office at the collegiate level and a desire to work in college athletics administration is necessary to succeed in the position. He or she must have strong organizational, writing and communications skills. Experience with video streaming, including livestream and stretch internet are a plus.

Physical Demands:

Work Hours
Full time, Exempt Position

Special Instructions to Applicants:
Whitman College is building a diverse academic community and welcomes nominations of and applications from women, members of historically underrepresented minority groups, persons with disabilities, and others who would bring additional dimensions to the College’s learning environment. Whitman is responsive to the needs of dual career couples. Whitman College is an EEO Employer.