Talient Action Group (TAG) is seeking an experienced executive to join our business development team. The focus will be on establishing, managing, and growing relationships within the e-tailer/retailer and general B2C markets. The promotion and implementation of our multi-channel marketing tools including direct mail, digital advertising, and direct mail will be the primary responsibility. These tools allow B2C companies increase engagement and sales through programs such as loyalty, campaigns driven by consumer behavior, and data driven campaigns. Additional services are available for the franchise market utilizing online web2print portals.
Ideal candidates will have experience with general marketing concepts, lead nurture campaigns, and contract structuring. Our experts will take care of the technical stuff, and provide sales support. Your job will be to ID targets, engage in conversations, follow-up on TAG's nurture program results, and close new business.
Who is TAG? With in-house offset and digital printing production, as well as a suite of technology offerings, TAG works with clients to execute polished marketing communications programs. We've been around for over 25 years, but we're a lot different than other commercial print houses. We approach our industry with a focus on the world in front of us for digital print, mail, large format, and amazing technology integration. Utilizing the talents of our sister company, wedu.com, we are able to achieve amazing results for our clients.
What we're looking for: This is about selling print and print technologies within multi-channel marketing campaigns. We focus on the execution side of marketing programs, and introducing our value and thinking to a traditional market. Direct mail campaigns integrated with online technologies increase response rates for online e-tailers, loyalty programs, and B2C marketing campaigns. Leading candidates will understand longer-engagement, relationship management. If you're a polished executive who has the talent to engage with decision-makers at corporations, national franchises, and other institutions, this is an opportunity to build a rewarding book of business. An ideal candidate for us would have some knowledge of marketing technologies - email, CRM (Salesforce, Dynamics), nurture systems (Pardot, Marketo), Infigo, etc. and obviously print knowledge is ideal too. Our biggest advantage is our ability to utilize technology to build solutions for print, direct mail, partner support programs, etc. If you feel you fit the profile we are seeking, we would love to meet with you.
Skills and Qualifications:
Strong verbal and written communication and presentation skills, burning desire to succeed, strong work ethic, ability to make 40+ prospecting calls per day, experience working in a team environment, strong closing skills, experience with Office products and experience with Salesforce.com desired.
Salary + Commission structure. Looking for talented people and willing to compensate accordingly. Competitive benefits.
Job Type: Full-time