Overview
We are seeking a creative and results-driven Social Media Manager to join our dynamic team. In this role, you will be responsible for developing and executing innovative social media strategies that enhance our brand presence, engage our audience, and drive traffic to our e-commerce platforms. The ideal candidate will possess a strong understanding of social media marketing, excellent communication skills, and a passion for storytelling through digital content.
Responsibilities
- Develop and implement comprehensive social media marketing strategies across various platforms to increase brand awareness and engagement.
- Monitor social media channels for trends, feedback, and opportunities using social listening tools.
- Create, curate, and manage published content (images, video, written) that aligns with our brand voice and marketing objectives.
- Utilize Adobe Creative Suite to design visually compelling graphics and promotional materials for campaigns.
- Manage social media accounts using tools such as Hootsuite to schedule posts and analyze performance metrics.
- Collaborate with the e-commerce team to promote products effectively through targeted social media campaigns.
- Conduct proofreading of all content to ensure accuracy and adherence to brand guidelines.
- Capture high-quality photography for use in social media posts and marketing materials.
- Stay up-to-date with the latest trends in social media, digital marketing, and emerging technologies.
Qualifications
- Proven experience in social media management or digital marketing with a strong portfolio showcasing successful campaigns.
- Proficiency in social media marketing techniques and tools, including Hootsuite and other scheduling platforms.
- Familiarity with e-commerce strategies and best practices for driving online sales through social channels.
- Strong skills in Adobe Creative Suite (Photoshop, Illustrator) for content creation.
- Excellent proofreading abilities with a keen eye for detail.
- Knowledge of social listening techniques to gauge audience sentiment and engagement.
- Ability to work independently as well as collaboratively within a team environment.
- Strong organizational skills with the ability to manage multiple projects simultaneously while meeting deadlines.
If you are passionate about leveraging the power of social media to connect with audiences and drive business growth, we encourage you to apply for this exciting opportunity.
Job Type: Full-time
Pay: $13.00 - $25.00 per hour
Expected hours: No less than 20 per week
Benefits:
Schedule:
- 8 hour shift
- Monday to Friday
Ability to Relocate:
- Danville, KY 40422: Relocate before starting work (Required)
Work Location: In person