Full Job Description
Additional Work Location(s) : None
About the Role
Excited to grow love for JBL, AKG, and other world-class brands? As part of the fast-paced, passionate Global Brand team, the Digital Marketing Coordinator will assist in delivering a digital marketing strategy that helps maintain Harman’s position as the preeminent brand in Pro sound. The role will work closely with the Pro Marketing Digital Marketing Sr. Manager on the development and delivery of all digital marketing assets and assist each of the regional teams in securing the assets that meet their local needs.
What You Will Do
Work with Marcom project and program managers to evaluate digital project requests; communicate requirements, resource allocation, scope, timing, deliverables and other details using marketing project management software
Create and maintain a digital calendar of activity and content, ensuring total integration with platform, PR and content marketing.
Create and maintain marketing dashboards and campaign performance reports for distribution to internal stakeholders.
Synchronize marketing activities across digital channels including email, SEO, PPC/SEM, social media, display, and retargeting, mobile and content amplification.
Provide assistance as needed on marketing and website projects relating to content optimization, website launches, functional testing, and key stakeholder approvals. Measure project performance, mine analytics and provide suggestions for continuous improvement.
Act as the steward of the Pro brands in support of their brand promise, brand vision, brand position and brand architecture.
What You Need
Bachelor’s Degree in Marketing, Communications or equivalent work experience
Passion for growing brands through culture-forward marketing; awareness of the latest digital and social marketing trends
Must be extremely detail oriented and organized
Strong skillset using Microsoft Office Suite (PowerPoint, Excel, Word, Outlook); strong computer proficiency, and web conferencing (ex. GoToMeeting, Skype, Zoom.us, etc.)
Self-motivated with a strong affinity for strategic problem solving and project ownership
Must have a demonstrated ability to juggle competing priorities and projects
Excellent interpersonal, oral, and written communication skills
What is Nice to Have
Love and passion for music
A strong eye for design, composition and cultural nuance
What Makes You Eligible
Be willing to travel domestic and up to 5%
Be willing to work in an office in Northridge, CA
Successfully complete a background investigation and drug screen as a condition of employment
What We Offer
Access to employee discounts on world class HARMAN products (JBL, Harman/Kardon, etc.)
Opportunity to collaborate with talented teams across the world
Inclusive and diverse work environment that fosters and encourages career development opportunities
On-site opportunities to focus on personal well-being and development provided by our Wellness Committee, Volunteer Committee and Harman Women’s Network
Professional development opportunities through HARMAN University’s business and leadership academies and extensive course catalog
HARMAN is an Equal Opportunity /Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or Protected Veterans status. HARMAN offers a great work environment, challenging career opportunities, professional training and competitive compensation. (www.harman.com)