Sinclair Sports National Sales Team is looking for a Director of Branded Content Sales to meet/exceed revenue goals as well as create an omni-channel Branded Content plan of execution in coordination with the SVP of Sports Digital (National) for one of the largest sports portfolios in the world (FOX Sports RSN's, Tennis Channel and Stadium).
Maintain a deep understanding of the branded content space and the value it provides brands in the digital ecosystem
Be a consultative representative of the Sinclair Sports business to develop a pipeline of F500 brands to meet or exceed financial goals
Leverage knowledge and relationships with brands and sponsorship/media agencies to develop revenue opportunities
Work in collaboration with internal teams in creation of branded content opportunities
Expedite the sales cycle through an understanding of client marketing needs, Sinclair Sports capabilities, and accurate articulation of Sinclair Sports value proposition
Identify and communicate market opportunities within the National Sports team to facilitate creation of compelling programs
Translate client business challenges into opportunities to sell Sinclair Sports Branded Content Partnerships & sponsorship/media solutions
Manage client relationships from initial pitch, through transition/onboarding, onto long-term engagements of ongoing strategic management and leadership
Creatively explore upsell/leverage opportunities with existing sponsorship and media partners
Inspire clients and team members by contributing creative sales ideas that impact overall goals and objectives
Build deep trusted relationships/partnerships with sponsorship decision-makers within brands and their agencies to serve their interactive marketing needs
Accurately forecast revenue and proactively resolve challenges that impede sales growth
A 10+ year revenue development career track focused on Branded Content, Integrated sponsorship sales, preferably in consultative selling to Fortune 500 C-level decision makers and/or similar senior level agency decision makers
Proven track record of successfully closing six and seven figure media deals
Strong knowledge of the Branded Content / Sports sponsorship/media landscape including industry trends, key players and terminology, with the ability to craft integrated marketing plans and solutions
Goal-oriented with proven experience in building a pipeline of new business and exceeding established financial targets
Robust analytical skills, including market strategy and a value-based selling process
Advanced negotiating skills
Highly organized and detail-oriented
Ability to work autonomously in a fast-paced deadline-driven environment
Excellent written and verbal communication skills, including creation of convincing and strategic sales approaches, proposals, documentations and presentations
What We Offer
Opportunity to be part of a fast-growing company
Opportunity to be part of something new
Competitive compensation, commission and stock purchase plan
401k with company match
Comprehensive medical, dental & vision coverage
Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!
Make your mark in Media with Sinclair Broadcast Group, a diversified media company dedicated to connecting people with content everywhere! We have consistently led the broadcast industry since our inception, and now Sinclair owns the largest regional sports network business and one of the largest television broadcast portfolios in the country. In addition, we have affiliations with all of the major broadcast networks, own Tennis Channel, and several multicast networks including TBD and Comet. Our content is distributed over-the-air, on multi-video providers, and through our industry-leading digital media platforms. We also recently launched a free TV streaming service called STIRR. Our success is the direct result of our extraordinary employees and management team who believe in our vision and are dedicated to ensuring a great future for our employees. We are advancing the world of Media and want YOU to join our winning team!
About the Team
The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let's talk.