Network Director, Communications & Annual Giving

St. Luke's University Health Network - Bethlehem, PA (30+ days ago)4.1


St. Luke's is proud of the skills, experience and compassion of its employees. The employees of St. Luke's are our most valuable asset! Individually and together, our employees are dedicated to satisfying the mission of our organization which is an unwavering commitment to excellence as we care for the sick and injured; educate physicians, nurses and other health care providers; and improve access to care in the communities we serve, regardless of a patient's ability to pay for health care.
The Network Director of Communications and Annual Giving is responsible for developing content and managing fundraising communications for the Network through various outlets, as well as managing the annual giving program. The Network Director of Communications will oversee all online digital marketing content and analyze, track and measure its fundraising performance. He/she will create content to support the development team with communications to current donors utilizing various tools to show the impact of philanthropy.

JOB DUTIES AND RESPONSIBILITIES:
Develops online campaign strategies and creates communications content to acquire and engage new prospects and convert them to donors, utilizing email and web production services.
Manages and oversees all online digital marketing content and analyzes, tracks and measure its fundraising performance through development platform.
Coordinates the annual giving program including direct mail and e-appeals to donors and prospects. Implement strategies to utilize modeled and screened patient data, measure and track results.
Creates content to support the development team with communications to current donors through email messaging, summaries, social media posts and direct mail to share opportunities and show the impact of philanthropy.
Responsible to work with the St. Luke’s Marketing team for all Development web content, social media messages and communication updates.
Assists with web pages, online forms and communications for special events and supports the Raisers Edge online giving module.
Assists with the development of strategic fundraising plan, including goal setting, market potentials, objectives, strategies and evaluation.
Assists with efforts to recognize and thank donors across the Network, including the annual President’s Dinner and stewardship programs for endowment donors. Works in concert with key leaders at each campus and helps coordinate communications for donors of specific funds and purposes.

PHYSICAL AND SENSORY REQUIREMENTS:
Sitting for up to eight hours per day, up to two hours at a time. Walking for up to one hour per day, up to 15 minutes at a time. Involves frequent fingering, firm grasping, handling and twisting and turning. Occasional lifting and carrying objects up to 25 pounds. Occasional stooping, bending and reaching above shoulder level. Hearing as it relates to normal conversation. Seeing as it relates to general vision, near vision, color vision, peripheral vision and visual monotony.

EDUCATION:
Bachelors degree or equivalent work experience of 3-5 years related work. Masters degree preferred.

TRAINING AND EXPERIENCE:
Excellent verbal and written communication skills and highly developed organizational skills a must. Knowledge of and experience with development platforms and online tools. The ability to handle multiple assignments without complications.

Please complete your application using your full legal name and current home address. Be sure to include employment history for the past seven (7) years, including your present employer. Additionally, you are encouraged to upload a current resume, including all work history, education, and/or certifications and licenses, if applicable. It is highly recommended that you create a profile at the conclusion of submitting your first application. Thank you for your interest in St. Luke's!!

St. Luke's University Health Network is an Equal Opportunity Employer.