Employment Lists shall remain in effect for one year, unless terminated or exhausted. The Employment List generated from this recruitment may be utilized to fill future vacancies while the List remains active.
The City Manager's Office operates in a fast-paced, multi-faceted environment. This position will have the opportunity to lead a broad range of projects and activities with a large degree of autonomy, including in some program areas outside the traditional communications realm.
Position Definition: This position is an exciting opportunity to work in the City Manager's Office. The position provides highly responsible professional, administrative and technical assistance related to community relations, constituent support, marketing, and dissemination of public information. The position also advises and supports the Mayor & City Council, City Manager, and department directors on community outreach and strategic communications, as well as event planning.
The ideal candidate will be expected to demonstrate the ability to:
Develop strategies and tactics required to create and manage consistent public information and social media plans, public relations, and communication programs;
Establish and grow relationships with local residents or organizations, stakeholders, department directors and staff throughout the organization;
Write clear and effective press releases, communications documents or talking points for elected officials, and create social media messages across all relevant platforms; and
Effectively prepare and, when needed, present consistent communications in disaster and emergency situations.
Candidates will also have strong interpersonal and writing skills, diplomatic customer service abilities, and experience working with diverse populations. Conversational fluency in either Spanish or Chinese is highly desirable, but not required.
Supervision Exercised and Received: May exercise general or limited supervision over assigned technical and administrative personnel. Receives general direction from the Deputy City Manager and other assigned management staff.
Duties and Responsibilities: Essential Functions: The functions of the classification may include, but are not limited to, the functions below and are subject to changes in operational necessity.
Provide recommendations and support to the Mayor and City Council, City Manager, and department directors regarding strategic communications, marketing and outreach;
Serve as lead coordinator for City-led events, including City Council town hall meetings, the Mayor's annual State of the City address, neighborhood meetings, and other occasional events geared for the public or news media;
Produce and publicly promote various communications documents and videos, including newsletters, press releases, announcements, and videos highlighting City programs;
Manage and provide strategic oversight of the City's social media program, including developing and posting content, responding to comments, and advising City staff;
Oversee initiatives related to public art and culture in support of the City's Art Commission;
Develop and implement outreach strategies;
Serve as an ambassador to community members seeking City assistance and help resolve challenging customer service requests in partnership with other City departments;
Serve as a key point of contact at City Hall for the public and community groups;
Oversee citywide language translation services provided by third-party vendor;
Respond to requests, comments, inquiries and surveys from the public and other community agencies; provide information, referrals and responses to complaints or concerns on behalf of the City and elected officials;
Develop and maintain effective relationships with news media contacts;
Develop City messaging to promote programs, projects, and events, including outreach, advertising, and media coordination;
Assist the Mayor and City Council members in preparation of brief speeches or talking points in advance of public appearances;
Serve as liaison to the Port of Oakland on issues related to airport noise;
Oversee the City's film permit program;
Researches, collects, assembles, analyzes and interprets data relating to departmental and interdepartmental operations including functions, organizational structures, forms and procedures, and budgetary issues;
Prepares narrative and statistical reports and makes recommendations; prepares reports and communications for elected officials; prepares and makes presentations;
Assists in the preparation and monitoring of program budget; evaluates and makes recommendations; prepares budget adjustments as necessary;
Participates in formulating program and department policy, goals and procedures; collects and compiles relevant data supporting recommendations; implements or facilitates the implementation of department policies and procedures;
Performs required duties under the City's disaster response plan;
Follows all safety rules and protocols; takes appropriate action as required to identify and correct safety hazards and report safety concerns to his/her supervisor; and
Supervises staff, assigns work, trains and provides work direction to support staff; reviews work completed to ensure that qualitative and quantitative standards are met; supervises administrative office functions for program area.
Performs other related duties as assigned.
Qualifications: Minimum Qualifications
Principles of marketing, community relations and public relations;
Social media platforms and website development;
Principles and practices of organizational and public administration;
Principles, practices and techniques of assigned program area;
Applicable federal, state and local laws and regulations;
Budgetary systems and procedures; and
Principles and practices of employee supervision and training.
Communicate clearly and concisely, both orally and in writing;
Prepare clear and concise technical reports;
Perform a wide variety of administrative duties on behalf of a high level administrator with little or minimal supervision;
Analyze situations accurately and develop effective courses of action;
Prepare and administer a program and/or budget;
Analyze work papers, reports and special projects; identify and interpret technical and numerical information; observe and problem solve operational and technical policy and procedures;
Evaluate and develop improvements in operations, procedures, policies or methods;
Effectively administer assigned programmatic responsibilities;
Supervise, train and evaluate personnel;
Establish and maintain effective working relationships with those contacted in the course of work; and
Use appropriate office and computer equipment and applications, including social media and website development applications.
Experience and Education Guidelines: Any combination equivalent to experience and education that would most likely provide the required knowledge and abilities would be qualifying. A typical way to obtain the knowledge and abilities would be:
Education: Bachelor's degree from an accredited college or university with major course work in public administration, business administration, political science or a closely-related field.
Experience: Two or more years of experience providing professional analytical support to an executive or manager.
Licenses/certifications/other requirements: Must be willing to work such hours as are necessary to accomplish the job requirements; travel to attend meetings, including those which may occur in the community or outside of regular business hours, as well as seminars and conferences. Classification requires the possession and continued maintenance of a valid class "C" California driver's license for operating a motor vehicle.
Experience working with diverse populations is highly desirable.
Conditions of Work: During the course of performing the functions of this position, the employee may encounter the following conditions:
Working indoors, working outdoors, dust, computer monitor use, working alone or with other individuals.
Additional Information: Salary and Benefits: The current monthly salary range for this position is $7,806.00 - $9,489.00. Employment may begin at any step of the range, depending upon the qualifications of the person selected. For benefit information, please refer to the Human Resources tab on the City of San Leandro website www.sanleandro.org. This position is represented by the San Leandro Management Organization (SLMO).
Application and Selection Process: Apply online by scrolling to the top of the job posting and clicking on the "Apply" link. Completed applications must be on file with the Human Resources Division by Tuesday, February 11, 2020 at 5:00 p.m.
Important: Applications with "See Resume" as a substitution for the work experience description and/or unclear past employment information will not be considered. The application for employment and supplemental questionnaire must be submitted to be considered for this position.
Based on a review of the applications, a limited number of the best qualified applicants will be invited to participate in the selection process, which may include a qualifying written examination, structured oral board interview, written exercise, or other elements determined by the City to be appropriate. All applicants invited to the examination(s) will be notified of date, time, and place of examination(s).
The selection process will consist of the following schedule:
Week of February 24, 2020 - Structured Oral Interview (weighted 70%) and practical exercise (weighted 30%). Candidates must achieve a passing score of 70% or higher on each weighted part in order to be placed on the Eligible List. No make-up dates will be offered.
Departmental Interview dates are to be determined.
The selected candidate will be subjected to a background investigation which may include, but not limited to, a personal and employment history assessment, criminal history check, financial background check, medical, polygraph, psychological testing, and verification of a valid California driver's license.
In accordance with Federal law, the City of San Leandro will hire only those individuals who are legally authorized to work in the United States. As a condition of employment, you will be required to present proof of your identity and employment eligibility.
A one-year probationary period, which is an integral part of the selection process, is used to observe and evaluate the employee's ability to effectively and responsibly perform the duties of the position.
Americans with Disabilities Act: In accordance with the Federal Americans with Disabilities Act, the Human Resources Division will make reasonable efforts in the examination process to accommodate persons with disabilities. Please advise the Human Resources Division prior to 5:00 p.m. of the final filing deadline if accommodations are required. Medical documentation must be provided upon request.
Disaster Service Worker: All government employees are disaster service workers as defined by California Government Code Section 3100. In addition to everyday duties, employees have the added responsibility of helping throughout any disaster.
Mission Statement: We, the employees of the City of San Leandro are dedicated and committed to serving the citizens of this community. We strive at all times to achieve the highest professional standards, to communicate a vision of the future, and to enhance the quality of life for every citizen.
Retirement: The City of San Leandro contracts with the California Public Employees' Retirement System (CalPERS).
Veteran's Preference: If applying for first-time employment with the City of San Leandro within five years of separation from full-time active service, veteran's preference points will be given to honorably discharged veterans who served a minimum of three consecutive years of full-time, active service in the Armed Forces of the United States. Candidates must receive an overall passing score in order to qualify for the application of veteran's preference, which will result in a three percent increment to that passing score. Applicants wishing to qualify must, prior to the application deadline, attach or provide a DD Form 214 as proof of eligibility for the veteran's preference.
The City of San Leandro is an Equal Opportunity Employer.
Information contained herein is subject to change without notice.