Senior Director of Marketing & Communications

Feizy Import and Export Co. - Farmers Branch, TX (30+ days ago)


About us

For 45 years, Feizy® has defined industry standards for quality hand-knotted, hand-tufted and power-loomed rugs, providing luxury at any price — and now we’re looking to add you to our family. Embracing a family tradition of four generations, Feizy Rugs brings beauty to interior designs by building on the exceptional quality standards established in 1973 by company founder and CEO John Feizy. Headquartered in Dallas, Feizy Rugs is a five-time ARTS Award winner and the first Oriental rug manufacturer to have been inducted into the Accessories Resource Team’s ARTS Awards Hall of Fame.

Do you have what it takes?

Feizy is seeking a full-time, goal-oriented Senior Director of Marketing & Communicationst with a passion for leading and mentoring a team and owning and executing meaningful projects to successful completion. Does that sound like you? If so, get ready. Our employees work hard, work smart and work together, create solid opportunities to grow the company and their careers, and enjoy competitive salaries and progressive benefits.

About the role

The Senior Director of MarComm will be responsible for strategizing and executing all marketing, communications and event initiatives that facilitate and drive sales growth across Feizy’s various market segments. He/She will work with Product Development & Design, Sales and Feizy's executive team to create innovative marketing materials, compelling campaigns and other creative assets for multi-channel use, within our brand style and guidelines, to effectively reach audiences. In order to be considered for this role, you must be equal-parts creative and business minded, with the ability to write copy to be used a cross a variety of print and digital mediums for a wide range of audiences, create compelling graphics alongside the graphic design team, possess an eye for the photography and interior design trends that appeal to our customers and value working across departments with passionate teammates. Other responsibilities include:

  • Coordinate with and manage various departments/teams to ensure all market-time needs (customer, sales and press) are met
  • Plan and execute special events as required- including, CEUs, industry functions, etc.
  • Oversee advertising, media planning and public relations
  • Create annual budget proposal for media planning, negotiate spend deliverables with publications and execute ad insertions
  • Manage corporate editorial calendar and internal/external initiatives – including digital efforts (i.e. email and social campaigns) and co-op/paid partnerships.
  • Plan, prepare and effectively communicate corporate and product news with press, internal sales and others as required
  • Serve as the main copywriting resource in marketing, maintain company brand, tone standards and collaborate internally with key stakeholders on content discovery
  • Collaborate with and oversee the performance of Director of Art and Graphic Design to create and conceptualize creative concepts and marketing materials
  • Collaborate with the Director of Digital Project Management to ensure all digital assets (and related enhancements, processes and projects) launch and continue to run smoothly
  • Supervise and train Marketing team members by providing insightful coaching and/or professional development opportunities to grow their skills and contribute to the team and company in a meaningful way
  • Conduct supervisory responsibilities for direct reports including reviews, promotions, hiring and terminations
  • Draft annual marketing budget for overall planning purposes, explore and negotiate cost-savings solutions related to department expenses (print shop, signage, other vendors, etc.)
  • Ensure that all Marketing-related initiatives, deliverables, events, etc. occur as scheduled and within budget
  • Develop a deep understanding of Feizy products and related marketplaces. Participate in projects that span the organization
  • Stay current with latest trends and methods, directly related to this position, and attend or take company-provided training as directed by management

About you

  • 7+ years of experience in B to B marketing communications, advertising or PR with 3+ years in supervisory/managerial capacity
  • Bachelor's Degree or higher in Marketing, PR, Business or related field
  • 3+ years of experience in event management
  • Digitally savvy, with the ability to track and analyze a campaign's effectiveness
  • Strategic planner with innovative problem-solving skills
  • Remarkable interpersonal communication skills and aptitude for cultivating strong working relationships
  • Exceptional listening skills with service-minded attitude and approach to client needs (internal & external)
  • Ability to understand context and cultural distinction to communicate effectively and respectfully
  • Outstanding organizational skills with demonstrated ability to coordinate multiple projects simultaneously and work efficiently under tight deadlines
  • Ability to adapt to project circumstances and re-prioritize work load
  • Skillful coaching methods and passionate about professional development
  • Fiscal capabilities, with a bottom-line mentality, to successfully manage budgetary responsibilities
  • Demonstrated ambition to grow within the organization, assuming more responsibilities to meet expanding demands and new initiatives
  • Adobe Creative Suite (proficiency)
  • Mac-based operating systems (proficiency)
  • Microsoft Office (advanced proficiency)
  • Dropbox/Google Drive/FTP and/or other file-sharing platform (proficient)
  • Zendesk or other workflow management platform (proficient)
  • CMS/CRM (proficient)
  • Experience with professional-grade print shop equipment

Job Type: Full-time

Salary: $90,000.00 to $120,000.00 /year

Experience:

  • management: 3 years

Education:

  • Bachelor's

Location:

  • Farmers Branch, TX

Required work authorization:

  • United States