The Senior Brand Marketing Manager is one of the stewards of the Chewy brand ensuring every customer experience (internal and external) meets our high-quality standards. We are looking for someone to join our Dania Beach, FL team. Under the leadership of the Director of Brand Marketing, you will be responsible for ensuring our partner brands are well represented within our channels; working with them to develop marketing plans that drive sales and engagement.
What you'll do:
What you'll need:
- Develop relationships with partner brands and work closely with Category Managers and Marketing Content Managers to ensure execution of marketing deliverables.
- Responsible for the execution of external brand activations including the development of messaging and advertising.
- Work with Chewy owned brands to develop marketing plans for product launches and create plans for sustained support.
- Partner with category teams to develop marketing strategies for newer businesses and initiatives.
- Attend meetings with vendors – build relevant and compelling presentations to present when needed.
- Partner with cross-functional marketing channel leads (social, email, blog, CRM) to communicate initiatives and ensure flawless execution.
- Maintain brand alignment calendar process for priority brands, ensure Chewy owned brand messaging and priorities. are being aptly communicated within Chewy marketing channels.
- 5+ years in brand marketing at a large e-commerce, consumer goods or retail company.
- Advanced working knowledge of digital and traditional marketing tactics and ability to integrate across channels.
- Proven experience in planning, delivering, and measuring marketing campaigns.
- Experience working with product, tech and data teams.
- Ability to influence up, down and across the organization.
- Excellent interpersonal, presentation, written and verbal communication skills.
- Proficiency in Microsoft Word, Excel and PowerPoint.
- An ability to flawlessly multi-task and thrive under pressure and deadlines.
- Position may require travel.