Digital Marketing Specialist - Social

MOO - Boston, MA (30+ days ago)3.3


if necessary
We’re willing to train the right candidate on platforms/technologies, but bonus points if:
You have experience with executing campaigns across Facebook/Instagram or experience with PMDs (i.e. Nanigans, SocialCode, etc.)
You have experience with Google Analytics, Tableau and/or attribution partners such as VisualIQ
You have experience working with creative teams and providing feedback on creative and landing page assets
Responsibilities
Work with the digital marketing team to define strategies and tactics to reach the target audience and meet online sales goals via paid social channels
You’ll assist in bringing new ideas and targeting tactics to the table for testing
You’ll prepare, launch, and optimize paid social campaigns, focused on driving new customers and revenue
Work with our Analytics and BI team on optimizations and insights and help report clearly on KPIs using a combination of data from platforms such as Nanigans, Facebook, Google Analytics and our attribution partner, VisualIQ
Work closely with the creative team on developing new assets and messaging for testing
Own the management of the digital financials and monthly accruals for paid social
Create new landing pages via internal systems and other creative optimization
MOO WHO?
We set out to shake up the world of print back in 2006. And we’ve come a long way since. Today we’re a 500-strong team (we’re thinking of getting matching jackets) who create print and digital products for companies of all sizes – from Google and AirBnB to the guy who makes those amazing prints you found at a craft fair.

Our global HQ is in London, UK, while we also have premises in Dagenham. In the US, you’ll find us in Boston, MA, as well as Providence and Lincoln, RI and Denver, CO. And we’re still growing! That’s where you come in.

What’s it like to work at MOO?
MOO’s the kind of workplace where you can really be yourself. Dye your hair purple. Hit the sofa with your laptop. Whatever helps you feel comfortable and happy at work. We want to help you grow in your career and set you up for success – while also recognising the importance of a healthy work/life balance.

That’s why we offer 23 days’ PTO plus Federal holidays, a 401(k) match, paid parental leave and we’ll cover 100% of your health, dental and vision care premiums. We’ll also cover you with life insurance and long-term disability insurance, and we offer a wellness program too. Finally, we’ll treat you to breakfast and fresh fruit every day, lunch on Fridays and all the ice cream you can eat (just watch for the brain freeze).

We are working hard to create a representative, inclusive and super-friendly team, because we know that different experiences, perspectives and backgrounds make for a better workplace. And that creates a better experience for our customers. MOO doesn’t discriminate on the basis of race, color, religion or belief, gender, national origin, age, sexual orientation, marital status, disability, veteran status or any other protected class.