Marketing Communications Manager

The ScottCare Corporation - Cleveland, OH (30+ days ago)


ScottCare is a leader in non-invasive cardiology diagnosis, rehabilitation and therapy. Since 1989, ScottCare has manufactured high quality telemetry and remote monitoring medical devices for hospitals and physician practices. ScottCare offers the most versatile and powerful systems on the market in addition to providing industry-recognized levels of service to support client's evolving needs. We are the market leader in cardiac rehabilitation telemetry and provide the industry's only single-platform solution for cardiovascular diagnostic monitoring and cardiac rhythm device management. Based in Cleveland, Ohio, ScottCare is a division of the Scott Fetzer Company (a wholly owned subsidiary of Berkshire Hathaway).

We have an exciting opportunity for a Marketing Communications Manager who will collaborate with the Directors of Sales & Marketing for Diagnostic and Rehab product segments to plan communications programs and activities to support ScottCare's sales and marketing strategies. He/she will lead, implement and support communications projects across all areas of marketing, including advertising, trade shows, internet-based marketing, sales promotions, and product marketing.

ESSENTIAL DUTIES AND RESPONSIBILITIES

Collaborate with Product Managers and Sales Directors to develop plans for product promotion in support of marketing objectives.
Design and produce all sales and marketing collateral, corporate brand materials, advertising and tradeshow assets
Write and/or copy edit all communications including sales collateral, press releases, article submissions, newsletters, email blasts, website copy, and social media communications.
Provide creative direction for and production of marketing collateral, exhibit displays, advertisements and other marketing design projects.
Ensure all public-facing materials adhere to current branding specifications and related regulatory requirements.
Assist various departments with design and editing projects as required.
Manage Event Coordinator to ensure effective tradeshow coordination including show scheduling, booth purchase, shipping, consignment, attendee logistics and related event planning.
Coordinate/manage internet-based marketing activities and maintain the company website.
Create and maintain marketing budgets for Diagnostic and Rehab segments, updating Directors and Executive team as appropriate.
Manage off-site print production activities.
Procure and coordinate related vendor services.
DESIRED MINIMUM QUALIFICATIONS

Education and Experience:
Bachelor's degree in communications, marketing or related field.
At least seven years of experience in marketing communications.
Trade show coordination and exhibit management experience.
Experience in the medical device industry preferred.

Necessary Knowledge, Skills and Abilities:
Extensive copy writing and graphic design experience (portfolio required).
Excellent written/oral communication and presentation skills.
Good project management skills.
Ability to meet changing demands and adapt quickly to frequently changing priorities.
Ability to work independently as well as within teams.
Self-directed; deadline and action oriented with a high level of energy, integrity and enthusiasm.
Proficient in relevant software programs, including MS Office including PowerPoint, Adobe Creative Suite and HubSpot.
Experience marketing through social media.
10% travel is required.
For more information concerning The ScottCare Corporation, please visit our website at www.scottcare.com.

EOE M/F/Disability/Vet/Gender Identity/Sexual Orientation