Directs a comprehensive product strategy from product conception and definition through end of life. Drives the creation, development and delivery of new hardware and network communications products supporting the defense market space. Performs ongoing market research, reviews customer satisfaction, works with development teams and measures product success. Formulates and executes long-term plans for cost/profit control. Selects, develops, and evaluates personnel to ensure the efficient operation of the function. This position typically works under limited supervision and direction. Incumbents of this position will regularly exercise discretionary and substantial decision-making authority.
Essential Job Duties and Responsibilities:
Responsible for planning and execution of product lines throughout their lifecycle including gathering and prioritizing product and customer requirements, defining product vision and working closely with management, development teams, engineering, sales, marketing, and other support groups to insure revenue, profit and customer expectations goals are met.
Work closely with upper management to develop long term product development and sales strategies for the company.
Understand, articulate, and capture customer market problems and then translate them into software and hardware requirements for product development teams.
Provide sales and business development teams with marketing strategy and guidance for selling, promoting prod ucts, and meeting customer needs.
Manage local team of support and sales personnel to meet customer and contractual requirements.
Monitor and analyze market trends and co mpetitors to make sure product lines stay competitive and fulfill customer needs.
Understand all aspects of customer’s business needs and how they can apply to our company’s product lines.
Key contributor in coordinating quote and proposal activities through business development and contracts to meet customer needs.
Generate business cases for product extensions and product enhancements to meet market demands and new sales potentials .
Develops investment plans for each product so that products will be up to date and meet all market driven and customer requirements.
Works with third parties to develop business strategies as well as teaming and license agreements.
Works closely with business development, corporate communications and local marketing team to insure advertising materials are current and available.
Insures all customer requirements and expectations are met by providing superior customer support and service.
Works to make sure all contractual requirements are satisfied including products, data and services.
Serves as expert with respect to the customer and competitive environment.
Responsible for developing consumer and channel communication strategies.
Tactical Radio or Military Electronics experience preferred
Minimum Job Requirements:
Four-year college degree, or equivale nt, in product line , business or program leadership field s; plus a minimum of eight years experience working as a pr oduct /consumer manager in a software environmen t. Must have experience in launching new products into the consumer market and evolving these into viable company revenue streams . Excellent teamwork skills. Demonstrated experience in creating product specifications, gathering customer requirements, performing competitive analysis and/or market research. Backgro und working in the military exercise operations , acquisitions and business d evelopment arena i s preferred . Able to make decisions independently and manage large teams . Excellent presentation, written and verbal communication skills.
The description provided above is not intended to be an exhaustive list of all job duties, responsibilities and requirements. Duties, responsibilities and requirements may change over time and according to business need.