Copywriter

Miami Dade College - Miami, FL4.3

30+ days agoFull-time
The Copywriter is responsible for researching and producing creative copy and editorial content that bolsters the college’s mission and also compiles and edits brochures, catalogs, calendars, commencement booklets and other materials, using and improving copy originating from other departments. The Copywriter must have a flair for writing in a variety of media designed to reach varying audiences, spanning such distinct platforms as print publications, broadcast copy, e-blasts and other digital marketing and web content.

Duties & Responsibilities

D evelops and writes creative copy to publicize the college, its programs, activities, faculty, students and staff
Copy edits and proofs the department’s publications, brochures, catalogs, event calendars, reports, and other materials
Conducts initial research for stories in publications and proposes story ideas
Contributes a unique, creative interpretation of editorial content for the college
Collaborates with college clientele and works on teams with Marketing Communications design staff and writers
Scans the environment for new writing trends and styles that allow the college to remain at the cutting edge of communications content and strategy
Monitors and analyzes programs and activities at the college and assists in developing appropriate strategies for publicizing them to target markets
Performs other duties as assigned

Minimum Requirements

Master’s degree from a regionally accredited institution in a related field of study such as Journalism, English, Integrated Communications, or related discipline and one (1) year of directly related copywriting experience with demonstrated high-level editorial skills or Bachelor’s degree from a regionally accredited institution in a related field of study such as Journalism, English, Integrated Communications, or related discipline and five (5) years of directly related copywriting experience with demonstrated high-level editorial skills
Knowledge and understanding of College organization, goals, and objectives, and policies and procedures
Exceptional organizational and communications skills (both oral and written) and the ability to keep a project moving forward from conceptualization and copy drafting through numerous revisions and approvals while meeting tight deadlines
Highly developed interpersonal skills and the ability to effectively communicate with a wide range of individuals and constituencies in a diverse community
Ability to maintain a high level of poise and professionalism in all circumstances
Strong attention to detail and ability to ensure accuracy while maintaining the client’s original objectives and voice
Knowledge of technologies such as manuscript submission systems, editing software, and content management systems, along with familiarity in working on text in InDesign, Dreamweaver and email marketing software
Knowledge and commitment to the community college mission
Knowledge of desktop publishing in PC and MAC platforms
Outstanding communications skills, verbal and written
Superior knowledge of grammar, AP Style, collegiate terminology
Proficiency in publishing software and Microsoft Office Suite
Ability to perform creative writing and related activities such as conducting interviews and research
Ability to exercise sound judgment in decision-making
Ability to effectively present information and respond to questions from top management, groups of managers, clients and the general public
Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists
Ability to work with user communities of diverse backgrounds and skill levels
Ability to work in a multi-ethnic and multi-cultural environment
Ability to work a flexible schedule including evening and weekend assignments
Preference will be given to applicants who include an attached cover letter and resum é