Digital Campaign Manager

Inuvo, Inc - Little Rock, AR (30+ days ago)

Job Description: Digital Campaign Manager

The campaign manager will work on the Direct Marketing Team to develop and execute digital media campaigns to drive business results. Core duties will involve placing digital advertising, developing and optimizing marketing campaigns, and analyzing data. Ideal candidate is a competitive, strategic thinker that has a passion for numbers and finding trends in data.

Responsible for creating search engine marketing, social media, and display campaigns

Manager is responsible for planning and executing campaigns to meet monthly business targets

Manage campaign performance and optimization to achieve desired business results

Track, report and analyze campaign data and performance

Research digital advertising opportunities, latest industry trends and best practices

Proficient in Microsoft Office applications

Self-motivated, detail oriented

Highly analytical and experience working with data

Highly organized and able to multi-task effectively

Strong communication skills and ability to work with others across multiple departments

Ability to meet deadlines and goals

Personal Attributes

Winning attitude

Action oriented

Interpersonal savvy

Learning on the fly

Dealing with ambiguity

Timely decision making



Process Management



Education/Certification/Special Skills:
Bachelor’s Degree; Majors in Marketing, Business, Communications or Psychology preferred

Google Adwords and Google Analytics certification desirable.

Experience with SEM, Social or Display Advertising