- Affiliate Marketing
About the role
Companies today rely on dozens of SaaS applications to keep teams connected and get their jobs done. Atlassian’s product portfolio provides the foundations for team collaboration and productivity, and through rich integrations with leading SaaS vendors and 3rd party apps, teams can streamline their work, automate tedious tasks, and connect in real-time on critical issues.
Atlassian is looking for a Senior Partner Marketing Manager to join our Ecosystem marketing team. Your role will be to develop and implement integrated marketing strategies and programs to increase awareness and adoption of Strategic Partner integrations amongst the Atlassian customer base, and increase Atlassian product awareness into our Strategic Partner customer base.
This role requires experience in handling third party relationships and alliances, and a person who can drive measurable results.
This is a highly cross-functional role. You will work with our core product marketing teams (Jira Software, Bitbucket, Jira Service Desk, OpsGenie, Trello, and Statuspage) to bolster product and solution campaigns, the Partnerships teams to promote industry trends and strategic SaaS partner integrations, customer marketing to craft compelling success stories, product management to bring market and customer insights that influence the product roadmap, and many more.
About the team
The Ecosystem Marketing team is on a mission to grow a healthy ecosystem where developers help our customers extend and maximize Atlassian tools in useful, trusted, and delightful ways. We focus on driving developer marketing, strategic partner marketing, and building awareness for our marketplace apps and integrations.
You have 5+ years of B2B software partner marketing experience.
You have been responsible for creating, driving, and handling go-to-market plans across a variety of channels.
You're a passionate, self-starter with a no b**it, can-do attitude and use data to drive your recommendations.
You're eager to jump in and get things done but don't get flustered in a dynamic and often changing environment.
On day one we’ll expect you to:
Seek opportunities to drive Atlassian product and brand awarenesses by partnering with leading SaaS vendors
Develop integrated co-marketing campaigns alongside Strategic SaaS Partners
Develop and execute full-funnel marketing campaigns - identify goals, risks, audience, messages, and tactics
Use data to inform your recommendations for how to implement improvements that accelerate conversion rates at each stage of the marketing funnel
Generate high quality content for customers, evaluators, advocates and channel partners including emails, blogs, webinar content, uses cases, customer stories, and more
Effectively analyze market problems and find opportunities to drive growth of products and integrations
Use customer and competitive research to drive effective messaging and influence product and marketing strategy
Bring creativity to your go-to-market approaches
Think strategically, but stay on top of tactical execution
It’d be nice if you have experience in any of the following areas:
Developer marketing, developer relations and / or developer engagement - you understand the developer persona and what motivates them
API and platform marketing
More about our benefits
Whether you work in an office or a distributed team, Atlassian is highly collaborative and yes, fun! To support you at work (and play) we offer some fantastic perks: ample time off to relax and recharge, flexible working options, five paid volunteer days a year for your favourite cause, an annual allowance to support your learning & growth, unique ShipIt days, a company paid trip after five years and lots more.
More about Atlassian
Software is changing the world, and we’re at the center of it all. With a customer list that reads like a who's who in tech, and a highly disruptive business model, we’re advancing the art of team collaboration with products like Jira Software, Confluence, Bitbucket, and Trello. Driven by honest values, an amazing culture, and consistent revenue growth, we’re out to unleash the potential of every team. From Amsterdam and Austin to Sydney and San Francisco, we’re looking for people who are powered by passion and eager to do the best work of their lives in a highly autonomous yet collaborative, no B.S. environment.
We believe that the unique contributions of all Atlassians is the driver of our success. To make sure that our products and culture continue to incorporate everyone's perspectives and experience we never discriminate on the basis of race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status.
All your information will be kept confidential according to EEO guidelines.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.