Digital Analyst

Detroit, MI - Detroit, MI

Full-time
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Role

We are looking for a Digital Analyst to provide analytics and reporting support for our client, a leader in their industry. You will use your understanding of digital data, statistics, mathematics and business to analyze eCommerce and digital advertising performance, providing high quality, timely regular reporting and insightful analyses.

Responsibilities

  • Gather data from disparate digital and off-line systems
  • Apply data quality enhancements and organize data for efficient analysis
  • Produce regular weekly and monthly trend reports for website and digital ad campaigns
  • Perform statistical analysis and strategic recommendations to improve marketing and sales
  • Develop hypotheses, design experiments and implement using digital tools
  • Regularly present results and findings to client

Requirements

  • 2+ years experience working in an Analytics role at Ad Agency or Client
  • Master’s degree (or Bachelor’s degree with equivalent experience) in Data Science, Business, Economics, Statistics, Mathematics or other related fields
  • Experience in enterprise database environments such as MS SQL, Oracle, or MySQL
  • Proficient in Python or R
  • Knowledge of web analytics and digital advertising platforms, including Google Analytics, Google Ads, Google Data Hub, Google Customer Match, Adobe Marketing Cloud
  • Tableau, Qlikview and Alteryx experience is a plus
  • Experience using Microsoft Excel and PowerPoint
  • Self starter with strong time management, written and verbal communications skills
  • Adaptive learner able to make decisions but comfortable with ambiguity
  • Prior experience in automotive marketing is a plus
  • Applicants must be authorized to work in the U.S.

Location: Detroit, Michigan

About Us: We are a consulting company working with leading Fortune 100 companies, their technology providers and marketing agencies. We specialize in consumer marketing strategy, improving business ROI on technology investment, digital transformation, analytics, user experience and mobile marketing.

In addition to our great work environment, we offer a competitive compensation and benefits package. Please send a cover letter along with your resume when applying to the position. We are an Equal Opportunity Employer.

Job Type: Full-time

Salary: $65,000.00 to $85,000.00 /year

Job Type: Full-time

Salary: $65,000.00 to $85,000.00 /year

Experience:

  • Google Analytics: 2 years (Required)
  • SQL: 2 years (Required)
  • Python: 2 years (Required)

Education:

  • Bachelor's (Required)

Work authorization:

  • United States (Required)

Work Location:

  • Multiple locations

Benefits:

  • Health insurance
  • Dental insurance
  • Vision insurance
  • Retirement plan
  • Flexible schedule