Digital Advertising Sales - Account Executive

Optimal Fusion - Los Angeles, CA (30+ days ago)


Optimal Fusion (www.OptimalFusion.com) is seeking an Account Executive for our Los Angeles office. This position will be responsible for promoting Optimal Fusion’s suite of online marketing platforms to prospective advertisers. Optimal Fusion is a leading integrated media company utilizing exclusive properties and platforms to link brands and consumers through targeted-high-impact marketing solutions. Pairing our proprietary content platform, our portfolio of internal properties, and Native advertising platform, Optimal Fusion cultivates a brand-safe environment perfectly situated to target relevant consumers.

Optimal Fusion combines the power of first party data with ROI focused advertising platforms including a performance based audience targeting platform, proprietary internal adserver/SDK, web/app properties, and native ad platform Fuze360.com

Job Description: As an Account Executive, you will be tasked with procuring new advertising clients, ensuring successful achievement of revenue goals, building client relationships, and generally representing Optimal Fusion in the online marketplace. You will be selling ad inventory including display, video, mobile, in-app, and data formats. Mobile CPI and video experience/book of business is a major plus as this is a major growth point.

Responsibilities: Execute strategy that results in revenue growth with agencies and direct advertisers while following our corporate sales strategies and goals. Exceed personal and sales team quarterly revenue goals. Oversee current accounts while breaking new key accounts. Successful candidates will be aggressive self-starters, exhibit confidence, and posses a broad understanding of the online advertising world. Successful candidates should have a deep understanding of direct response, branding, and cost per acquisition marketing, as well as the overall digital sales process. Must have a strong book of business and relationships with major media agencies.Relationships with mobile advertisers is a major plus as we recently launched a mobile native ad platform.

Requirements:
Bachelor’s degree. At least 2 years of online ad sales experience meeting and exceeding revenue goals. Experience selling for a major publisher, portal, or ad network, as well as a strong book of business and established relationships with major agencies and advertisers. A strong track record of cultivating relationships with agencies and direct marketers is a must.
We are most interested in sales reps that have experience pitching and selling to Tier 1 media agencies and/or direct brands. Candidates MUST have an existing book of business to be considered!

Job Types: Full-time, Commission

Experience:

  • Digital Advertising Sales: 2 years

Education:

  • Bachelor's