Director, Product Management

ERT - Morrisville, NC3.5

This new position will lead product strategy, develop the roadmap, and manage the stakeholders in our industry leading Trial Oversight suite of products. This includes delivering measurable business results through product solutions that meet both market needs and company goals. Manage all aspects of the Product Life Cycle for Products (defined as products, devices and services) for new or established product lines that represent limited to moderate established financial revenue, market growth opportunity, and or contributes value to the corporate strategic plan relative to other product lines. Define new Products, and drive internal teams to the successful launch, market adoption, serviceability and profitable market growth of those Products. The Product Manager supports the business as the expert for their products.

The Director of Product Management accomplishes this by:
Creating a well-defined, market backed product/solutions strategy grounded in deep industry knowledge and tied to the overall ERT and product line business strategic direction
Developing and growing the Product Management team across the product line business
Creating a shared awareness of the customer and market needs by the internal functions
Shaping the Product Solution including strategic and tactical road map and delivery plan
Facilitating and supporting cross-functional and external activities required to achieve the planned objectives ensuring that we optimize the demands of the customer and share owner
Ensuring that ERT meets our financial targets and well defined ROIs for each Product including those related to both revenue maximization and profitability
ERT now offers a $1,000 external referral program! If you have a great candidate in your network please send the referral to and click here to learn more about the program!


Team Management
Align the organization around the strategy and direction of the product line with a focus on prioritizing for biggest impact.
Lead and develop a team of Product Managers including: Training, coaching and mentoring the team into a world class product management organization
Create and present a clear overall product vision, including product and market strategy
Balance corporate and business objectives with long-term market trends and Opportunities
Build and implement efficient product management processes, policies, and tools as needed

Business and Market Planning
Create a market driven strategic plan tied to 3-5 year market trends, analysis of existing and potential customers and deep understanding of the competitive landscape through the mining of broad industry data.
Identify market segments, therapy areas and opportunities for new Products and Solutions tied to unmet customer needs
Drive and capture innovative market and product ideas from throughout ERT
Evaluate customer needs to determine suitability for ERT product opportunities
Initiate and develop business plans in support of new product strategies

Manage Product Programs
Develop an intimate knowledge of customer needs and competitive intelligence, identify global market trends and drivers, and formulate and execute strategic product portfolio planning (Build / Buy / Partner strategies)
Actively look to partner with other ERT businesses as well external organizations to provide a wide array of integrated solutions
Obtain customer requirements and specify product and service epics/features including road maps via market research, market analysis, and ongoing communication with marketing, sales, and operations as well as 3rd party sources in order to meet customer needs
Develop detailed marketing requirements specifications
Work with other functional groups (especially Product Development) to capture User Stories and review final product requirements, plan releases, and prioritize new products/significant enhancements to ensure they meet the business/market need. Serve as the customer advocate.
Work with Operations to capture User Stories and review final requirements for new product/services and drive productivity.
Work with QA/RA to determine regulatory constraints
Validate market requirements to ensure acceptance and prioritize
Leads development of critical marketing documents to enable successful Product delivery efforts (i.e., Opportunity Overview, Market Requirements Documents, Product Launch Packages)
Lead cross functional product teams through the strict compliance of all steps of the Product Life Cycle
Ensure that critical pricing, cost requirements, and ROI models are central to the Product planning process
Partner with marketing to define and develop positioning, pricing, channel and promotional plans for new and existing Products and manage launch plans
Lead and drive all Go-to-Market efforts for product launch cross functionally

Product Life Cycle Management
Lead internal company communications for all Product-related information
Lead internal efforts to move any assigned Products through the Product Life Cycle process.
Coordinate priorities with the Product Review Board/Change Control Board
Is responsible for ensuring the managed product category complies with local and international quality standards as well as internal ERT Quality Management System and Product Lifecycle requirements from product inception to retirement. This includes but is not limited to Product Planning, Development, Testing, Maintenance, Market Positioning, Pricing and End of Life processes.
Actively plan for aging system retirement/upgrades as well as end of life forecasting and transition plans.

Business Management

Monitor ongoing Product success in the market including:
Financial management
Customer satisfaction
Communicates all potential risks (regulatory or other), operational deviations including summary root cause and CAPA metrics to ERT Executive Management personnel as necessary.

Business Relationships
Identify and develop third party business opportunities for software or hardware products to complement ERT’s line of Products.


Bachelor’s Degree (business, engineering, or science-related field preferred); Master’s Degree in Business Administration or Technology/Science (desirable)

At least 7-10 years of experience in product management or equivalent roles for vision/roadmap/business leadership
Deep healthcare and/or clinical trial industry knowledge
Ability to travel 30%+
For positions managing eCOA products, these additional qualifications apply:
Experience with eCOA, and/or other clinical data capture technologies
Experience developing specifications for clinical data management, data transfer and data storage systems including relevant standards
Experience with GCP, 21 CFR Part 11, Medical device security

At least five years of experience managing a high-functioning team with proven experience in leading and growing teams
Proven leadership and decision-making ability
Demonstrated leadership in executing market research (voice of customer), identifying unmet market needs, and translating those needs into business opportunities
Demonstrated business planning skills and track record of defining, developing, and launching successful software products
Ability to synthesize information into a compelling story
Customer focus with interpersonal and influencing skills across the organization
Project coordination and planning skills
Excellent written, verbal, and presentation skills in English language
For those positions managing (medical) devices, these additional qualifications apply:
Experience with (medical) devices and related technologies
Experience developing specifications for (medical) data management, data transfer and data storage systems including relevant standards
Experience developing (medical) devices including documentation (technical file) for CE marketing, FDA 510(k) and other country approvals
Has worked under a Quality Management System covering (medical) device design, development and manufacturing
For positions managing Respiratory / Cardiac Safety / Imaging Products additional qualifications apply:
Strong background in the area of Spirometry and/or ECG and/or Imaging or similar experience in signal processing/data acquisitions of vital signs or images (expert knowledge in the area of respiratory diagnostics and/or cardiac diagnostic equipment and/or imaging diagnostic equipment)
Experience with GMP, GCP, 21 CFR Part 11, MDD; Medical device security