Are you tired of having a job and would like a career? Are you looking for a career where there is no pay ceiling?
If you are a highly motivated, relationship oriented, creative and a tenacious person we have the right career for you. Media Sales with NEXSTAR in Youngstown, Ohio; WKBN-TV, WYFX-TV, WYTV and MyYTV are expanding their successful sales team. We are looking for a solution-oriented, internet savvy and confident individual to join our team.
This individual will sell television and digital campaigns to local and regional advertisers. Candidate must be proficient in Microsoft office skills including Word, Excel, PowerPoint and digital terminology. Knowledge of advertising sales, Nielsen ratings, Wide Orbit and Matrix is helpful.
JOB SUMMARY: Sells comprehensive media solutions to one or more local/regional/national accounts in a geographic territory to achieve sales targets and maximize revenues.
Principal Duties & Responsibilities: • Identify, develop, and expand existing and new client relationships & key accounts. • Maintain close communications at various stages in the sales cycle including account updates, weekly projections & forecasting of future advertising. • Conduct research on target markets and trends, and adjusts sales strategy accordingly. • Ensure clear understanding and interpretation of client needs, and recommend appropriate solutions, in order to meet requirements. • Develop short and long range plans for revenue growth. • Negotiate advertising rates, create oral & written presentations; generate packages. • Monitor accounts receivables. • Research, analyze and monitor competitive media for new leads.
Specialized Knowledge/Skills/Abilities: • Knowledge of online/digital and interactive advertising tools in order to advise advertisers and peer advertising sales representatives on the effective use of online/digital and interactive advertisements. • Strong oral, problem solving, communications, writing, negotiation and presentation skills. • Must be well organized, display a professional demeanor, exude high energy and show attention to detail. • Must be a confident, flexible, multi-tasker, and be able to work independently. • Knowledge of Nielsen ratings is helpful.
Education/Experience: Bachelor’s degree preferred with an emphasis in Business/Marketing or Communications. Sales related experience preferred. Training/Equipment: Strong MS Office skills including Word, Excel, and PowerPoint required.
Work Environment/Physical Requirements: Extensive travel and long work hours will be required. A valid driver’s license, state mandated automobile insurance and an acceptable driving record are also required.
NOTE: This job description contains basic requirements for the position and is NOT intended to be a complete list of responsibilities; other duties may be assigned.