Senior Marketing Analyst

Material Handling Systems - Mount Washington, KY (30+ days ago)3.6

Your Impact at MHS

As the Marketing Manager, you’ll proactively develop and manage marketing initiatives to support business objectives including sales support, customer retention, and advance brand building. You’ll help build a scalable environment from the ground up while working closely with internal stakeholders in developing innovative, creative and effective strategies.

To succeed at MHS, you must be a solid contributor who brings ideas to the table and can position marketing as a key function. You have the unique ability to manage, prioritize and fully execute marketing strategies and programs. You’re an effective verbal communicator and know that building relationships is critical.

Your energetic and action-oriented style will be key as you help drive change in a fast-paced environment. Finally, you’ll contribute to our innovative, highly rewarding environment while taking part in the evolution and growth of our business.

How You’ll Be Successful

Build marketing programs to support specific marketing objectives across different channels and segments

Lead the execution of marketing programs from start to finish, driving collaboration with the stakeholders while standardizing & leveraging the right internal processes

Develop business cases for marketing programs and make recommendations on marketing tactics

Evaluate the impact of marketing programs in achieving their stated objectives

Partner with internal stakeholders and external agencies and vendors

Manage marketing activities with respect to marketing campaigns, media, advertising and full trade show management

Lead the evolution of the MHS presence through the design and content management while partnering with external vendors

Manage brand identity assets including brand standards and visual identity

Work closely with business development and other functional leaders to create marketing plans and projects for new and existing products and initiatives

Your Characteristics & Attributes

Strong initiative, multi-tasking, bias for action, and a high sense of urgency

Understand the value of providing strong customer service building credibility and rapport with customers at all levels within and outside the organization.

Flexible; ability to adapt style/approach based on situational dynamics

Work effectively at all levels within an organization

Ability to travel as required

Your Experience & Education

B.A./B.S. degree in marketing, communications or related field

5+ years of professional experience in a marketing role

Proficient in MS Office suite (Excel, Word, PowerPoint), Adobe