Graphic Designer

Central Penn College - Summerdale, PA3.9

Position: Graphic Designer
Type: Full Time
Location: Summerdale, PA

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Central Penn College is seeking a Graphic Designer to conceptualize, develop, design, and prepare original designs, layouts, and images within college brand standards for a wide variety of clients. Along with the Director of Marketing & Communications and other college department/division leaders, the designer determines technical specifications for projects in consultation with internal staff and external vendors. This position creates mockups and proofs in electronic and printed formats, makes revisions, prepares electronic files to meet technical requirements for print publishing, and creates original designs to illustrate communication concepts.

The ideal candidate will have an associate or bachelor’s degree in graphic design, a minimum of five years relevant experience or any combination of education and experience that provides the required knowledge, skills and abilities. Strong interpersonal, communication, and organizational skills and an attention to detail are required. Experience in higher education a plus.

Primary Responsibilities:
Stay current to industry trends and maintain cutting edge design and advertising knowledge
Serves as a marketing project team member on numerous concurrent projects related to the recruitment of students and our visual identity
Work with the Director of Marketing & Communications and other college department/division leaders to ensure that a brand style and look is included throughout the creative process
Participate in conceptualization meetings designed to generate new ideas through discussion, and to develop these ideas into viable projects or promotions
Proofread artwork at all stages of production and make changes as necessary
Work with the Director of Marketing & Communications and other college department/division leaders; develop specific communications vehicles including direct mail pieces, newsletters, and advertisements
“Manage” the approval process for college publications and collateral marketing pieces
Develop and maintain standards for brand usage
Monitor brand usage for accuracy college wide
Maintain the MAC operating system and project archives
Provide photography services as needed

Job Requirements:
Associate or bachelor’s degree in graphic design or a combination of education and experience that provides the required knowledge, skills and abilities
Minimum of five years of experience in creating highly effective design materials for an in-house creative department, ad agency or higher education institution
Demonstrated ability to produce from concept to product published materials including invitations, announcements, ads, brochures, catalogs, magazines and signage
A strong sense of artistic style and creative flair. Must be able to communicate ideas visually, verbally and in writing
Practical working knowledge of marketing and communications principles, with a strong emphasis on branding
Expert ability using Adobe Creative Suite, InDesign, Illustrator and Photoshop on Mac computers
Expert knowledge of the printing process and related production activities, including file preparation and output, prepress and print requirements
Excellent organization and time management skills with proven ability to manage multiple concurrent projects and to adjust to frequent changes in project priorities
Comfortable in a small, growing and rapidly changing environment
Excellent people skills – personable, positive, able to deal with challenges and issues
Ability to be a self-starter and work independently, following through on assignments with minimal direction/supervision
Central Penn College offers an excellent benefits package which includes a generous paid time off policy, 15 paid holidays, affordable medical, dental, and vision insurance options, life and AD&D insurance and short-term and long-term disability insurance.

Central Penn College values an institutional culture of diversity, equity and inclusion. The College maintains its commitment to ensure the practice of diversity and inclusion is upheld in efforts to enrich the experiences of our students, faculty, staff and administrators. The college recognizes that all members will benefit from a culturally rich and vibrant environment that embraces our collective diversity. Additionally, Central Penn reflects this by prioritizing diversity as a strategic objective and subsequently employs these values in its educational, operational and employment practices.