Vice President of Product Marketing

ReliaQuest, LLC. - Remote4.6

Full-timeEstimated: $140,000 - $200,000 a year
EducationSkills
ReliaQuest is seeking an impactful Vice President of Product Marketing to join its fast-growing team. Reporting to the Chief Marketing Officer, this individual will establish and build out ReliaQuest’s product marketing capability, to accelerate the success of its industry-leading cybersecurity solutions for Fortune 1,000 enterprises.

Working closely with executive leadership and cross-departmental stakeholders, she/he will help lead the charge on the positioning, messaging, value proposition, packaging, and competitive differentiation of ReliaQuest’s solutions. Furthermore, she/he will power the go-to-market for ReliaQuest’s solutions across the organization, while enabling its sales force and demand generation teams for maximum effectiveness and velocity.

The ideal candidate possesses a strong strategic foundation, combined with a proven track record of direct execution across the Go-To-Market process. She/he also possesses and entrepreneurial nature and ability to drive results in a fast-changing environment. Domain expertise in the cybersecurity industry is required for this opportunity.

Responsibilities

Develop and evolve positioning, messaging, value proposition, and competitive differentiation for ReliaQuest’s solution portfolio
Lead go-to-market plans and activities for ReliaQuest’s solutions, from initial positioning and packaging through the enablement of sales and demand generation teams – working in close partnership with product management, sales operations, and other key stakeholders
Support sales performance and accelerate pipeline velocity through development of foundational assets (e.g., white papers, PPT pitch decks, solution descriptions, one-pagers, competitive kill sheets, etc.) and training programs
Collaborate with demand generation, events, PR, and other marketing colleagues to create and build messaging into relevant collateral, web content, thought leadership activities, etc.
Conduct research to capture insight on market trends, competitive landscape, prospect/buyer needs, and end-user behaviors
Translate market insights into requirements to inform roadmap in partnership with product management
All other duties as assigned
Requirements

Bachelor’s degree required; MBA very desirable
5+ years of experience in product marketing, as part of 8-10+ years of experience that also includes relevant domains such as product management and/or management consulting
Domain expertise in cybersecurity required; B2B SaaS desirable
World-class verbal and written communication skills, especially translating technical content into high-impact messaging that resonates with internal and external audiences.
Energetic, enthusiastic team player with demonstrated ability to lead through influence and drive high-impact outcomes with sales, product management, and operations
Strong organizational and project management skills with a bias for action and drive to translate activities into results
Experience building a team and/or a new capability within an organization successfully
Entrepreneurial drive: a “builder”
This position is suitable for remote candidates and does not require relocation to one of ReliaQuest’s centers in Las Vegas, Tampa or Dublin.