Plans, develops, and executes effective communication campaigns to promote the University's programs, specializing in graphic design.
Essential Job Functions:
1. Manages own accounts and projects, working within budget and scheduling requirements.
2. Participates in design and production of collateral for communication campaigns, handling budgeting and scheduling, and assisting with such responsibilities as design development, production coordination, and progress tracking. This may include social media-quality photo and video capture.
3. Confers with clients to articulate communication objectives, budget, background information, and presentation approaches, styles, and techniques.
4. Develops briefings, brochures, graphics for web pages, promotional materials, illustrations, and computer artwork for use in print and display materials.
5. Researches illustrations and photographs to plan presentation of materials.
6. Creates designs, concepts, and sample layouts, based on knowledge of layout principles and esthetic design concepts.
7. Prepares illustrations or rough sketches of material, discussing them with clients or supervisors and making necessary changes.
8. Directs photo shoots and printing sessions to ensure that the products needed are obtained.
9. Develops graphics and layouts for product illustrations, logos, and Web sites.
10. Draws and prints charts, graphs, illustrations, and other artwork, using computer.
11. Uses computer software to generate new images.
12. Keys information into computer equipment to create layouts for client or supervisor.
13. Determines size and arrangement of illustrative material and copy, and selects style and size of type.
14. Marks up and assembles comps for printer.
15. Performs other duties as assigned or required.
Marginal Job Functions:
Required Knowledge, Skills and Abilities:
1. Advanced knowledge of standard Adobe Suite.
2. Graphic Design - Thorough knowledge of graphic design techniques, tools, and principles.
3. Communications and Media - Thorough knowledge of media production, visual, verbal, and interactive communication, and dissemination techniques and methods. This includes alternative ways to inform and persuade via written, oral, and visual media.
4. English Language - General knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.
5. Fine Arts - General knowledge of the theory and techniques required to compose, produce, and perform works of music, dance, visual arts, drama, and sculpture.
6. Computers and Electronics - Thorough knowledge of computer hardware and software, including applications and programming.
7. Customer and Personal Service - General knowledge of principles and processes for providing customer and personal services. This includes needs assessment, meeting quality standards for services, and evaluation of user satisfaction.
8. Marketing - General knowledge of principles and methods for describing and promoting programs and services in order to achieve desired outcomes.
1. Active Listening - Proficient skills in giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
2. Critical Thinking - Proficient skills in using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions, or approaches to problems.
3. Time Management - Proficient skills in managing one's own time and the time of others.
4. Speaking - Proficient skills in talking to others to convey information effectively.
5. Reading Comprehension - Proficient understanding of written sentences and paragraphs in work-related documents.
6. Active Learning - Proficient skills in understanding the implications of new information for both current and future problem-solving and decision-making.
7. Judgment and Decision Making - Proficient skills in considering the relative costs and benefits of potential actions to choose the appropriate one.
8. Operations Analysis - Proficient skills in analyzing needs and product requirements to create a design.
1. Originality - The ability to come up with unusual or clever ideas about a given topic or situation, or to develop creative ways to solve a problem.
2. Fluency of Ideas - The ability to come up with a number of ideas about a topic (the number of ideas is important, not their quality, correctness, or creativity).
3. Visualization - The ability to imagine how something will look after it is moved around or when its parts are moved or rearranged.
4. Deductive Reasoning - The ability to apply general rules to specific problems to produce answers that make sense.
1. Near Vision - Must be able to see details at close range (within a few feet of the observer).
2. Visual Color Discrimination - Must be able to match or detect differences between colors, including shades of color and brightness.
3. Speech Clarity - Must be able to speak clearly so others can understand you.
4. Manual Dexterity - Must be able to quickly move your hand, your hand together with your arm, or your two hands to grasp, manipulate, or assemble objects.
5. May be required to work nights or weekends.
6. May be exposed to short, intermittent, and/or prolonged periods of sitting and/or standing in performance of job duties.
Major (if required):
Two (2) to four (4) years of relevant graphic design experience.
Bilingual (English & Spanish)
Is this a safety sensitive position (are applicants potentially subject to drug testing)?
Does this position require a criminal background screening?